Highlights
- In H1FY25, MYR’s sales increased by 0.1% YoY, while NPAT declined by 18% YoY.
- MYR focuses on integration, supply chain refinement, and adapting to retail trends.
- Perpetual Limited and its related entities increased their stake in MYR to 12.953% from 11.95%.
Myer Holdings Limited (ASX:MYR) is an Australian department store operator with around 56 stores nationwide and an online platform, offering a broad range of products including apparel, beauty, homewares, electrical goods, toys, and general merchandise.
In the first half of the financial year 2025 (H1FY25), total sales of MYR increased by 0.1% YoY to AUD 1,831 million, primarily due to store closure, mixed trading conditions and adversely affected December sales. During the reported period, EBITDA fell by 8% YoY to AUD 198 million compared to AUD 216 million in H1FY24 and NPAT declined by 18% YoY to AUD 42 million. Half-yearly performance was impacted by higher costs of doing business, NDC automation, and integration issues, which delayed the sales ramp-up.
Business Update
Through an ASX update, the company informed that Perpetual Limited and its related entities increased their stake in MYR to 12.953% on 24 July 2025, up from 11.95% previously.
Company Outlook
In H2FY25 (16 weeks), MYR recorded a 1.9% YoY rise in total sales to AUD 837.2 million, with comparable sales up 1.5% and online sales rising 9% to account for 21.4% of total sales. However, recently acquired Apparel Brands saw a 3.9% decline in total sales to AUD 211.2 million, with drop in both comparable and online sales.
In FY25, Myer focuses on integrating Apparel Brands, optimising supply chain logistics, and boosting leadership and transformation capabilities.
Top 10 Shareholders of MYR
The top 10 shareholders of MYR collectively account for approximately 54.26% of the total shareholding, with Century Plaza Investments Pty. Ltd. and Perpetual Investment Management Limited holding the largest stakes at around 21.49% and 12.95%, respectively.
Share performance of MYR
MYR shares closed at AUD 0.645 on 29 July 2025, slipping 0.77% intraday. MYR stock has fallen 19.73% in a year, recorded a 32.81% drop over six months and 8.51% in the last three months. However, it has shown some recent strength, gaining 3.20% in the past week and 4.88% in the last month.
The 52-week high for MYR is AUD 1.237, hit on 12 December 2024, while the 52-week low is AUD 0.560, recorded on 9 April 2025.
Support and Resistance Summary

Note 1: Past performance is neither an Indicator nor a guarantee of future performance.
Note 2: The reference date for all price data, and currency, is 29 July 2025. The reference data in this report has been partly sourced from EODHD/Others.
Technical Indicators Defined:
Support: A level at which the stock prices tend to find support if they are falling, and a downtrend may take a pause backed by demand or buying interest. Support 1 refers to the nearby support level for the stock and if the price breaches the level, then Support 2 may act as the crucial support level for the stock.
Resistance: A level at which the stock prices tend to find resistance when they are rising, and an uptrend may take a pause due to profit booking or selling interest. Resistance 1 refers to the nearby resistance level for the stock and if the price surpasses the level, then Resistance 2 may act as the crucial resistance level for the stock.
Disclaimer
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