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Highlights
- Basic Attention Token (BAT) crypto is a blockchain-based digital advertising platform that aims to protect the privacy of the users
- It aims to provide a solution to the security risks associated with online advertising.
- The Ethereum-powered BAT crypto integrates with the web browser Brave, wherein the users can find advertisers and exchange BAT based on their web activity.
- According to CoinMarketCap, at the time of writing, (BST 2:30 PM) was trading at US $1.32 with a 24-hour trading volume of US $2,036,119,446.
Basic Attention Token (BAT) crypto is a blockchain-based digital advertising platform that aims to protect users' privacy and provide solutions to the security risks associated with online advertising. Designed to reward users for their attention, it also offers advertisers a unique way to make the best of their investments on ad spend.
The Ethereum-powered BAT crypto integrates with Brave's web browser, wherein the users can find advertisers, and users can exchange BAT tokens based on their web activity. The users are rewarded with BAT tokens for viewing the content and dubbed a revolutionary advertising model. Advertisers can deliver targeted ads to ensure maximum engagement and reduce their losses due to ad fraud and online abuse.
Solana Labs' partnership
BAT operates on a web browser called Brave. The BAT users can make the most of the Brave Rewards program and stand a chance to be rewarded in BAT for viewing ads or sending BAT to the content creators.
On 8 November, Brave and Solana Labs announced that they would join hands and feature Solana decentralised applications, or DApps, on the Brave browser. Besides that, it is expected that Solana will promote the adoption of BAT among its DApp users.
Why choose BAT crypto?
BAT crypto is ranked 78 on CoinMarketCap. Buoyed by the Solana and BAT pact, the BAT token has been doing well on the market on Tuesday. According to CoinMarketCap, at the time of writing, (BST 2:30 PM) was trading at US $1.32 with a 24-hour trading volume of US $2,036,119,446. It was up by 30.83%, with a live market cap of $1,964,083,854 and a circulating supply of 1,491,852,436 BAT coins.
Market experts predict that BAT crypto offers a good investment prospect. The experts expect the rally to remain for a few days and believe it would be the right time for anyone to invest the token. In the next five years, the BAT token is expected to grow by +141.73%, with its price potential to touch US$241 by 2026.
