Chipoys and Tapatío Ignite Bold Flavor with New Licensing Partnership

June 18, 2025 02:05 AM AEST | By EIN Presswire

Google News:

Chipoys and Tapatío Ignite Bold Flavor with New Licensing Partnership — Image source: EIN Presswire

Recent News

ASX 200 Drifts Lower as Geopolitical Tensions Over Iran Drive Crude Ma...

Tech Stocks Lead Gains on ASX 200 as Mining Lags

Cicada Innovations CEO Steps Down After Transformational Tenure: What...

Defence and Critical Minerals ASX Stocks Show Notable Trends

MIAMI, FL, UNITED STATES, June 17, 2025 /EINPresswire.com/ -- Chipoys and Tapatío Ignite Bold Flavor with New Licensing Partnership. Two powerhouse brands known for delivering unforgettable flavor experiences, Chipoys^® Authentic Mexican Potato Chips and Tapatío^® Hot Sauce, are joining forces in a sizzling new licensing partnership set to spice up snack aisles nationwide.

This exciting collaboration blends Tapatío’s iconic hot sauce with Chipoys’ authentic Mexican potato chips, creating a bold new snack that captures the essence of both brands. Fans of fiery flavors and crunchy textures can now enjoy the unmistakable zest of Tapatío on the crave-worthy crunch of Chipoys chips—an instant favorite for heat-seekers everywhere.

Chipoys, formerly known as crunchy, spicy rolled tortilla chips, is now being rebranded as potato chips. The three partners are James Lindsay, Founder and CEO of Rap Snacks; Berner, CEO and owner of Cookies;, and Michael Berro, distribution guru and partner.

“We’re thrilled to partner with Chipoys to bring a new dimension to the Tapatío brand,” said Luis Saavedra Jr., President of Tapatío. “Our fans have long used our sauce to add flavor to snacks—this partnership is a natural extension of that love.”

Chipoys Chips co-founder, Michael Berro, added, echoing the sentiment, “Collaborating with a beloved brand like Tapatío allows us to bring something truly exciting to our fans. It’s a bold snack with even bolder heritage.”

“We are incredibly excited about this new licensing partnership. We understand what this means to snackers who love flavor, and we are certain the consumer will not be disappointed.” Said James Lindsay, partner.

The new Tapatío x Chipoys flavor line will hit store shelves “this summer” and will be launched with a fiery campaign across social media and retail platforms."To be able to lock the exclusive license for Tapatio in the potato chip category is huge for chipoys and speaks volumes about where we are going as a brand. Tapatio is a timeless brand that speaks to our culture; we are looking to accomplish the same at Chipoys." Said Berner, partner. For additional info on Chipoys products, please visit our website at www.chipoys.com..

About Tapatío: Founded in 1971, Tapatío is a family-owned company that has become a staple in homes and restaurants alike. Known for its flavorful heat, the brand is beloved by generations across the globe.

About Chipoys: Chipoys is known for its premium rolled tortilla chips and unapologetically bold approach to snacking. It delivers a snack like no other, with unique textures and intense flavors.

For press inquiries, please contact: Gwendolyn Priestley: [email protected]
Olivia Shalhoup - [email protected]

Gwendolyn Priestley
Gwendolyn Priestley PR
email us here
Visit us on social media:
Instagram

Legal Disclaimer:

EIN Presswire provides this news content "as is" without warranty of any kind. We do not accept any responsibility or liability for the accuracy, content, images, videos, licenses, completeness, legality, or reliability of the information contained in this article. If you have any complaints or copyright issues related to this article, kindly contact the author above.

Disclaimer

The content, including but not limited to any articles, news, quotes, information, data, text, reports, ratings, opinions, images, photos, graphics, graphs, charts, animations and video (Content) is a service of Kalkine Media Pty Ltd (“Kalkine Media, we or us”), ACN 629 651 672 and is available for personal and non-commercial use only. The principal purpose of the Content is to educate and inform. The Content does not contain or imply any recommendation or opinion intended to influence your financial decisions and must not be relied upon by you as such. Some of the Content on this website may be sponsored/non-sponsored, as applicable, but is NOT a solicitation or recommendation to buy, sell or hold the stocks of the company(s) or engage in any investment activity under discussion. Kalkine Media is neither licensed nor qualified to provide investment advice through this platform. Users should make their own enquiries about any investments and Kalkine Media strongly suggests the users to seek advice from a financial adviser, stockbroker or other professional (including taxation and legal advice), as necessary.
The content published on Kalkine Media also includes feeds sourced from third-party providers. Kalkine does not assert any ownership rights over the content provided by these third-party sources. The inclusion of such feeds on the Website is for informational purposes only. Kalkine does not guarantee the accuracy, completeness, or reliability of the content obtained from third-party feeds. Furthermore, Kalkine Media shall not be held liable for any errors, omissions, or inaccuracies in the content obtained from third-party feeds, nor for any damages or losses arising from the use of such content.
Kalkine Media hereby disclaims any and all the liabilities to any user for any direct, indirect, implied, punitive, special, incidental or other consequential damages arising from any use of the Content on this website, which is provided without warranties. The views expressed in the Content by the guests, if any, are their own and do not necessarily represent the views or opinions of Kalkine Media. Some of the images/music that may be used on this website are copyrighted to their respective owner(s). Kalkine Media does not claim ownership of any of the pictures displayed/music used on this website unless stated otherwise. The images/music that may be used on this website are taken from various sources on the internet, including paid subscriptions or are believed to be in public domain. We have made reasonable efforts to accredit the source wherever it was indicated as or found to be necessary.
This disclaimer is subject to change without notice. Users are advised to review this disclaimer periodically for any updates or modifications.