Sustainable Apparel Coalition Launches New Website

November 24, 2023 01:00 AM AEDT | By 3BL

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Sustainable Apparel Coalition Launches New Website — Image source: Kalkine Media

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The SAC has redesigned its website to significantly enhance the user experience of visitors, better reflect the revised strategic plan, and amplify member success stories. Through a series of user-testing sessions, the organization sourced input from a diverse array of SAC members, including manufacturers, brands and retailers, service providers, and key affiliates. The collected feedback was carefully processed and incorporated into the designs, creating a modern and user-friendly experience while enhancing ease of information access.

The SAC also considered other important factors within the design, such as:

Carbon-efficiency
Search engine optimization
Accessibility standards
AI integrations for improved user experience

From a user experience standpoint, events, trainings, webinars, and educational resources are made even more accessible so users can feel confident in having everything they need —all in one place — for executing their sustainability strategies. Key user enhancements also include simplified site navigation menus, enhanced imagery, resourceful backlinks, and more.

At a broader view, the website’s redesign reflects the SAC’s continued ambitions to evolve, as designated in its “Evolution for Impact” revised strategy. This guiding strategy includes three pillars: combat climate change, promote decent work for all, and work towards a nature-positive future.

For more information regarding the updates, please contact the SAC.

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