The bra market size was valued at $36.3 billion in 2022, and is estimated to reach $59.5 billion by 2032, growing at a CAGR of 5.2% from 2023 to 2032.
𝐃𝐨𝐰𝐧𝐥𝐨𝐚𝐝 𝐒𝐚𝐦𝐩𝐥𝐞 𝐏𝐚𝐠𝐞𝐬 𝐨𝐟 𝐑𝐞𝐬𝐞𝐚𝐫𝐜𝐡 𝐎𝐯𝐞𝐫𝐯𝐢𝐞𝐰: https://www.alliedmarketresearch.com/request-sample/A10226
Prime determinants of growth
One of the major drivers in the bra market is rise in emphasis on comfort, with consumers seeking bras that blend style with functionality. Increase in demand for bras has fueled innovations in design, fabric technology, and sizing inclusivity. In addition, market growth opportunity lies in the growing trend of e-commerce, facilitating convenient and personalized shopping experiences. Online platforms offer a wide range of choices, which enables consumers to explore diverse styles and sizes. Moreover, e-commerce continues to expand, and presents a significant avenue for market growth, catering to the evolving preferences of a diverse customer base in the ever-evolving lingerie industry.
The sports bra segment to maintain its leadership status during the forecast period
By type, the sports bra segment held the highest market share in 2022, accounting for more than one-fourth of the global bra market revenue and is estimated to maintain its leadership status during the forecast period. As more women embrace active lifestyles, there is a growing demand for specialized bras that provide superior support and comfort during physical activities. Sports bras are designed with features like moisture-wicking fabrics, compression support, and reduced bounce which address the unique needs of active women. The athleisure trend has led to sports bras being worn during workouts and as everyday apparel. This dual functionality has significantly expanded the consumer base for sports bras, contributing to their majority share in the bra market.
𝐋𝐈𝐌𝐈𝐓𝐄𝐃-𝐓𝐈𝐌𝐄 𝐎𝐅𝐅𝐄𝐑 (𝐓𝐢𝐥𝐥 30 𝐉𝐀𝐍 2025) - 𝐁𝐮𝐲 𝐍𝐨𝐰 & 𝐆𝐞𝐭 𝐄𝐱𝐜𝐥𝐮𝐬𝐢𝐯𝐞 𝐃𝐢𝐬𝐜𝐨𝐮𝐧𝐭 𝐨𝐧 𝐭𝐡𝐢𝐬 𝐑𝐞𝐩𝐨𝐫𝐭 https://www.alliedmarketresearch.com/checkout-final/826dc076895fe433d52c9522fa5441f6
The cotton segment to maintain its leadership status during the forecast period
By raw material, the cotton segment held the highest market share in 2022, accounting for nearly two-fifths of the global bra market and is estimated to maintain its leadership status during the forecast period. The breathable nature of cotton fabric makes it ideal for everyday wear, providing comfort throughout the day. cotton bras are well-suited for various climates, offering a cooling effect in warmer temperatures. The widespread popularity of cotton bras is attributed to their comfort-focused design which meets the preferences of a broad consumer base.
The specialty stores segment to maintain its leadership status during the forecast period
By distribution channel, the specialty stores segment held the highest market share in 2022, accounting for more than half of the global bra market and is estimated to maintain its leadership status during the forecast period. Specialty stores specializing in lingerie products such as bras provide a dedicated shopping experience which allows the customers to receive personalized fittings and advice from knowledgeable staff. Moreover, specialty stores often carry a wide selection of brands, styles, and sizes that cater to the diverse preferences and body types of consumers.
Asia-Pacific to maintain its dominance by 2032
Region-wise, Asia-Pacific held the highest market share in terms of revenue in 2022 and is likely to dominate the market during the forecast period. With a significant percentage of the world's population, the Asia-Pacific region represents a vast consumer base for intimate apparel products including bras. As economies in countries like China and India continue to grow, there is an increasing disposable income which allows consumers to spend more on clothing and lingerie.
𝐖𝐚𝐧𝐭 𝐭𝐨 𝐀𝐜𝐜𝐞𝐬𝐬 𝐭𝐡𝐞 𝐒𝐭𝐚𝐭𝐢𝐬𝐭𝐢𝐜𝐚𝐥 𝐃𝐚𝐭𝐚 𝐚𝐧𝐝 𝐆𝐫𝐚𝐩𝐡𝐬, 𝐊𝐞𝐲 𝐏𝐥𝐚𝐲𝐞𝐫𝐬' 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐢𝐞𝐬: https://www.alliedmarketresearch.com/purchase-enquiry/A10226
Leading Market Players: -
PVH Corp.
Nike, Inc.
Hanesbrands Inc.
Victoria's Secret & Co.
Jockey International, Inc.
Triumph Intertrade AG
Lavinia Lingerie Inc.
Calida Holding AG
Wolf Lingerie SAS
Modenik Lifestyle Pvt. Ltd.
𝐒𝐢𝐦𝐢𝐥𝐚𝐫 𝐑𝐞𝐩𝐨𝐫𝐭𝐬 𝐢𝐧 𝐂𝐨𝐧𝐬𝐮𝐦𝐞𝐫 𝐆𝐨𝐨𝐝𝐬 𝐈𝐧𝐝𝐮𝐬𝐭𝐫𝐲
𝐃𝐢𝐬𝐩𝐨𝐬𝐚𝐛𝐥𝐞 𝐂𝐮𝐩𝐬 𝐌𝐚𝐫𝐤𝐞𝐭 https://www.alliedmarketresearch.com/disposable-cups-market-A06764
𝐄𝐥𝐞𝐜𝐭𝐫𝐢𝐜 𝐑𝐚𝐧𝐠𝐞𝐬 𝐌𝐚𝐫𝐤𝐞𝐭 https://www.alliedmarketresearch.com/electric-ranges-market-A06769
David Correa
Allied Market Research
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