AUS
NZ
UK
CA
USA
FRA
GER
ESP
ITA
NLD
PRT
SWE
GRC
IND
POL
BRA
ZAF
RUS
CHN
UAE
PRESS RELEASE
6 FEBRUARY 2025
BOGART (Euronext Paris - Compartment B - FR0012872141 - JBOG), specialized in the creation, manufacturing, and commercialization of luxury perfumes and cosmetics, announces its annual revenue for the 2024 fiscal year.
| Revenues in €m (unaudited) | 2023 | 2024 | Change % |
| 12-month turnover | 293.1 | 288.4 | -1.6% |
| Bogart Fragrances & Cosmetics | 57.1 | 56.9 | -0.4% |
| Bogart Beauty Retail | 236.0 | 231.5 | -1.9% |
| Other 12-month revenues[1] | 12.2 | 10.3 | -15.6% |
| Total 12-month revenues | 305.3 | 298.7 | -2.2% |
2024 Activity
Thanks to a strong fourth quarter, driven by solid momentum in the Bogart Fragrances & Cosmetics division (+16.8% in Q4) despite a limited number of new product launches, the Group nearly recovered the delay accumulated in the first half of the year. As a result, 2024 revenue stands at €288.4M, reflecting a slight decline of -1.6% at current exchange rates (and a constant scope and exchange rates) compared to 2023.
At the end of the 2024 fiscal year, Bogart Fragrances & Cosmetics posted revenue of €56.9M, stable compared to 2023 (at current and constant exchange rates). Sales of the Jacques Bogart brand, particularly the Silver Scent product, remained well-oriented. The Group has observed increasing demand for more premium fragrance and cosmetic lines, such as Carven and Stendhal, whose success was amplified by the launch of its new high-end skincare line, Divine Alba. This segment also fully integrates its newly acquired artisanal brand Rose et Marius (acquired in January 2024[2]), which contributed €1.2M in 2024. Notably, a change in the business model of the Spanish subsidiary had a -€0.6M impact on 2024 revenue. At a constant scope and exchange rate, the variation is -1.2%.
Revenue from Bogart Beauty Retail amounted to €231.5M as of December 31, 2024, reflecting a slight decline of -1.9% compared to 2023. Strong sales in Germany, Israel, and Slovakia almost offset declines in France and Belgium, two regions facing a less favorable economic environment. It is worth noting also a portfolio adjustment in Dubai, where activity remained stable within a smaller footprint of three stores (following the closure of three less profitable stores in early 2024). At a constant scope and exchange rate, the variation is -1.7%.
A Year of product launches planned for 2025
Bogart continues to focus on improving its margins across its two business segments, prioritizing higher value-added revenue.
In 2025, the Group will continue refining its product offering within its own retail network, shifting toward a more premium and selective positioning, with plans to gradually roll out this strategy across its perfumery network in Belgium.
The Group is also actively preparing numerous innovations to celebrate the 50th anniversary of the Jacques Bogart brand. Several major launches are planned, particularly for Jacques Bogart, the Group's flagship brand, including the introduction of its first high-end perfume line, "Aholic." Meanwhile, Stendhal will continue its expansion in premium products and will launch a new haircare brand.
Bogart remains open to potential targeted external growth opportunities within its European retail network.
Next press release
2024 earnings: Tuesday 29th April 2025, after market closure
APPENDIX
Revenue at constant scope and exchange rates
| Revenus en M€ | 2023 | 2024 | Var. % |
| 12-month turnover | 286.3 | 281.7 | -1.6% |
| Bogart Fragrances & Cosmetics | 56.4 | 55.7 | -1.2% |
| Bogart Beauty Retail | 229.9 | 226.0 | -1.7% |
| Other 12-month revenues | 12.2 | 10.3 | -15.6% |
| Total 12-month revenues | 298.5 | 292.0 | -2.2% |
| ACTUS FINANCE & COMMUNICATION MEDIA RELATIONS MANON CLAIRET [email protected] / TEL.: +33 (0)1 53 67 36 73 |
| ACTUS FINANCE & COMMUNICATION INVESTOR RELATIONS ANNE-PAULINE PETUREAUX [email protected] / +33 (0)1 53 67 36 72 |
[1] Revenues from licences and advertising rebillings for brands which are distributed to BOGART's own-brand networks.
[2] See press release as of 15 January 2024
- SECURITY MASTER Key: nWpuYcVrZ5yamnFwY8mWm2Vkl2iWxZLGbpTGxWFta5iZcG5olmtiZsqaZnFqnWds
- Check this key: https://www.security-master-key.com.
Regulated information:
Inside Information:
- Information on annual revenues
Full and original press release in PDF: https://www.actusnews.com/news/89826-pr_bogart_2024revenue_final.pdf
