RIMOWA ANNOUNCES JAY CHOU AS GLOBAL AMBASSADOR

March 08, 2024 03:00 AM AEDT | By Cision

RIMOWA ANNOUNCES JAY CHOU AS GLOBAL AMBASSADOR — Image source: Kalkine Media

Recent News

Westwater Resources Receives Letter of Interest from US EXIM Bank for...

Disney earnings, outlook beat estimates despite worries over economic...

SCS Global Services Launches Water Positive™ Verification Services to...

AMD raised to Buy: BofA says company has ’multiple growth cylinders’

First Mandopop Artist As Global Ambassador For Premium Luggage Leader

TAIPEI, March 7, 2024 /PRNewswire/ -- RIMOWA, a global leader in premium luggage with 126 years of history, today officially announced the "King of Mandopop" Jay Chou as the brand's newest global ambassador. Last September, the brand has featured Blackpink member Rosé, champion Formula 1 pilot Sir Lewis Hamilton and French soccer player Kylian Mbappé as their new partners, and now Rimowa is pleased to have the iconic megastar Jay Chou join in their latest campaign. This marks the first time Rimowa presents a Mandopop artist as ambassador for its brand worldwide.

In the latest announcement, the multitalented musician, director and actor embodies RIMOWA's spirit of craftsmanship and innovation. With a career trajectory marked by constant exploration and reinvention, the artist's values mirror RIMOWA's commitment to constantly pushing boundaries and setting new standards. In his new role as RIMOWA's global ambassador, Jay Chou is set to inspire travelers around the globe to embark on their own life-changing journeys. "At RIMOWA, we have always believed in the transformative power of travel, and the commitment to constantly honing one's craft while fearlessly pursuing innovation and reinvention. Jay Chou not only embodies all these values but is someone who we admire for his global impact as an artist. It's an honor to welcome him as a RIMOWA global ambassador," says RIMOWA CEO Hugues Bonnet-Masimbert.

In fact, the German Maison's suitcase has become a necessity for Jay Chou's each travel worldwide, one having been showcased at RIMOWA's 125th anniversary exhibition SEIT 1898 in Shanghai, making the partnership a poignant culmination of a long-withstanding journey.

The mentioned suitcase has accompanied the superstar throughout cities worldwide from his previous Invincible concert to the on-going Carnival concert. "As I travel around the world, my RIMOWA suitcases have been trusted companions that I share precious memories with. They've accompanied me not only in professional settings but during other travels too, as I delved into new realms to seek out inspiration. Serving as RIMOWA's global ambassador brings me great joy. I value this connection and hold this enduring relationship with the brand dearly," says Jay Chou, represented by Dominant Culture Ltd.

Jay Chou was in London for the commercial shooting this January, which took place in locations such as the King's Cross Railway Station. Referred to "the son of the sun", the two days of shooting was successfully completed under clear blue sky. Recently, the father of three has shared an artwork on his social media, asking if anyone knows who the master is? The answer is his youngest daughter Jacinda, who created a beautifully hand painted oil painting at the age of two. His followers on Instagram has reached 888 million, which the number symbolized good luck, just in time to celebrate the great news.

Jay Chou Instagram: https://www.instagram.com/jaychou/

Disclaimer

The content, including but not limited to any articles, news, quotes, information, data, text, reports, ratings, opinions, images, photos, graphics, graphs, charts, animations and video (Content) is a service of Kalkine Media Pty Ltd (“Kalkine Media, we or us”), ACN 629 651 672 and is available for personal and non-commercial use only. The principal purpose of the Content is to educate and inform. The Content does not contain or imply any recommendation or opinion intended to influence your financial decisions and must not be relied upon by you as such. Some of the Content on this website may be sponsored/non-sponsored, as applicable, but is NOT a solicitation or recommendation to buy, sell or hold the stocks of the company(s) or engage in any investment activity under discussion. Kalkine Media is neither licensed nor qualified to provide investment advice through this platform. Users should make their own enquiries about any investments and Kalkine Media strongly suggests the users to seek advice from a financial adviser, stockbroker or other professional (including taxation and legal advice), as necessary.
The content published on Kalkine Media also includes feeds sourced from third-party providers. Kalkine does not assert any ownership rights over the content provided by these third-party sources. The inclusion of such feeds on the Website is for informational purposes only. Kalkine does not guarantee the accuracy, completeness, or reliability of the content obtained from third-party feeds. Furthermore, Kalkine Media shall not be held liable for any errors, omissions, or inaccuracies in the content obtained from third-party feeds, nor for any damages or losses arising from the use of such content.
Kalkine Media hereby disclaims any and all the liabilities to any user for any direct, indirect, implied, punitive, special, incidental or other consequential damages arising from any use of the Content on this website, which is provided without warranties. The views expressed in the Content by the guests, if any, are their own and do not necessarily represent the views or opinions of Kalkine Media. Some of the images/music that may be used on this website are copyrighted to their respective owner(s). Kalkine Media does not claim ownership of any of the pictures displayed/music used on this website unless stated otherwise. The images/music that may be used on this website are taken from various sources on the internet, including paid subscriptions or are believed to be in public domain. We have made reasonable efforts to accredit the source wherever it was indicated as or found to be necessary.

This disclaimer is subject to change without notice. Users are advised to review this disclaimer periodically for any updates or modifications.