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Highlights
- NRL has announced a massive three-year tie-in with Brisbane-based crypto exchange Swyftx.
- The NRL also has an option to renew the deal for a fourth-year to the end of 2026.
- The Graph has gained increased attention recently, as Web3 has become a buzzword in the tech industry
The Australian National Rugby League (NRL) has announced a massive three-year tie-in with Brisbane-based crypto exchange Swyftx, that offers trading services for nearly 300 digital assets.
The deal is understood to be of several million dollars adding to Crypto.com’s tie in with the AFL, worth AU$25 million.
The NRL has announced that the deal will include signage promoting Swyftx at big matches, including the finals series, State of Origin matches and all-star matches.
The NRL’s controversial video review board will also be renamed “The Swyftx Bunker” for the 2023 season.
The NRL also has an option to renew the deal for a fourth-year to the end of 2026.
On Thursday, NRL chief executive Andrew Abdo also said Swyftx could potentially promote the game to a wide audience.
The Swyftx deal is just another example of Crypto partnerships increasingly creeping into Australian sport, with deals already made in a number of European and US leagues, teams and venues.
Last year, Crypto.com signed the rights to rename LA Lakers home venue, previously The Staples Center.
Crypto.com also recently featured an advertisement with movie actor, Matt Damon.
Altcoin News
Data retrieving blockchain, The Graph has gained increased attention recently, as Web3 has become a buzzword in the tech industry.
The Graph is an indexing protocol, which creates subgraphs designed to query networks like Ethereum and IPFS.
Since January 24, where the Graph token was valued at US$0.35, it has increased to its current price of US$0.48.
Winners and Losers
Image Source @ 2022 Kalkine Media®
Data Source: Coinmarketcap.com, based on top 100 cryptos.
Note: Growth from the 24 hours prior to 12:30pm AEDT
