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This year, the brand is expanding beyond its signature handbags and accessories to introduce Western apparel, including Wrangler Trucker Hats, caps, and boots, signifying a bold step into new design directions.
Visit at the Show:
Dallas Market Center Locations
10th Floor Showroom: SHOWROOM #10347 (WTC 10347)
14th Floor Showroom: SHOWROOM #14363 (WTC 10437)
Shop the Collection Online: https://montana-west.com/collections/montana-west-dallas-market-center-bags-western-handbags
For those who cannot attend the show, Montana West understands them and has created a dedicated online collection constantly updating for the Dallas Trade Show, allowing customers to shop the latest designs from anywhere, with mystery discounts revealed at checkout.
“Whether you’re a loyal fan or discovering Montana West for the first time, the WESA SHOW offers the perfect opportunity to experience our craftsmanship, creativity, and commitment to quality up close,” said Linda, Sales Manager at Montana West Inc. “At the Dallas Market Center, we’re not just presenting our latest collections—we’re giving customers a glimpse into the exciting future of Montana West. This year, we’re taking bold steps toward evolving our product lines while staying true to our roots.”
Starting from 2025, Montana West is expanding beyond its iconic handbags and accessories to introduce Western apparel, including trucker hats, caps, and Western boots, marking a bold new direction for brand’s traditional design scopes.
Product Highlights: A Blend of Innovation and Tradition
Known for merging traditional Western aesthetics with modern design, Montana West will feature an exciting range of products this year, catering to both loyal customers and new audiences, blending festival vibes, coastal and country clubs styles. Here’s a sneak peek at what’s to come:
1. All-New Western Purses Designs
Signature Details: Expect designs with classic Western elements like horseshoe and spur embroidery, seamlessly integrated into their timeless silhouettes.
Inspirational Themes: Some pieces feature vibrant desert landscape designs, perfectly capturing the spirit of the Wild West.
Fringe and Texture: A standout this year, our fringe collection will include Aztec-inspired fringe purses, cowhide-fringe blends, and Serape clear totes and backpacks for a fresh yet authentic feel.
2. Revamped Concealed Carry Purse Collection
Montana West’s Concealed Carry (CCW) handbags will make a strong comeback in 2025 with an array of innovative designs:
Functional Styles: New silhouettes such as sling bags, fanny packs, and crossbody bags offer a perfect mix of tactical utility and stylish design.
Safety Meets Fashion: These designs prioritize secure carrying without compromising on aesthetics, meeting the needs of modern, safety-conscious customers.
3. The Balance Between Classic and Contemporary
Structured Tote Bags: signature structured totes will remain a centerpiece, celebrated for their elegance and practicality.
Slouchy Hobo Bags: In response to the growing demand for relaxed, casual styles, Montana West is also introducing oversized, squishy hobo bags. These roomy designs pair perfectly with today’s laid-back, comfortable outfits.
Montana West is a brand that combines traditional Western craftsmanship with contemporary design. Its extensive product range includes handbags, Bible covers, sunglasses, ponchos, sandals, boots, and more. This year’s collection will celebrate Western heritage while embracing modern trends.
The WESA SHOW at Dallas Market Center offers a unique opportunity to witness the evolution of Western fashion. Montana West's showcase will highlight innovative designs, functional versatility, and aesthetics, ensuring a blend of tradition and modernity. This event sets the stage for Montana West's bold steps into broader design categories while maintaining its commitment to quality and craftsmanship.
About Montana West
Established in 1992, with the intention to supply creative designs to the Western customer who has an eye for trend and an appetite for fashion, Montana West has become a brand pioneer in the Western handbag and accessories. For 30 years, they have created products built with a passion for craftsmanship and a commitment to their standards of high quality. Each piece is a blend of the tradition and history of the American frontiersman, with a nod to contemporary style. Every new season Montana West offers on-trend, well-made handbags and accessories that fit the adventurous and fashion-focused lifestyle of the modern western woman.
Anlen Gleason
MONTANA WEST
+1 972-798-8808
email us here
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