Coles Group (ASX:COL) Shows Steady Gains Amid ASX200 Consumer Staples Strength

June 20, 2025 01:11 PM AEST | By Team Kalkine Media
 Coles Group (ASX:COL) Shows Steady Gains Amid ASX200 Consumer Staples Strength
Image source: Shutterstock

Highlights

  • COL share price has climbed 16.4% since 2025 began
  • Consumer staples offer stability, consistent payouts, and lower volatility
  • Current dividend yield sits below historical average, suggesting positive momentum

Coles Group (ASX:COL), one of Australia’s leading supermarket chains, has seen its share price rise by 16.4% since the beginning of 2025. This recent performance reflects the company's firm standing in the consumer staples segment, which often appeals to those seeking exposure to businesses with consistent demand and relatively lower risk.

Established in 1914 and headquartered in Melbourne, Coles operates a broad network of retail services. These include fresh food, groceries, liquor, general merchandise, and services like fuel and financial products. Its ecosystem extends across well-known banners such as Liquorland, First Choice, Vintage Cellars, and flybuys.

Coles was part of Wesfarmers until 2018, after which it was listed independently on the Australian Securities Exchange as (COL). Despite operating in the shadow of its larger rival, Woolworths, Coles commands around 28% of the national grocery market—solidifying its position as a dominant player.

The Defensive Edge of Consumer Staples

Companies in the consumer staples sector—tracked by the ASX200 Consumer Staples Index (ASX:XSJ)—typically offer predictable revenues due to stable demand for essential products. While the index has returned just 0.20% annually over the past five years, it remains a valuable segment during uncertain economic times.

Coles exemplifies the characteristics of this sector through steady income generation. Over the last five years, the average dividend yield for Coles has been around 3.76%. Although current yields have slightly tapered to 3.09%, the most recent payout exceeded the three-year average, indicating consistent growth in distributions.

Why Stability Matters in Volatile Markets

Supermarket retailers like Coles benefit from inherent demand regardless of the economic cycle. This resilience, along with high market share, allows firms such as (COL) to maintain pricing power and navigate economic headwinds more effectively than other sectors.

Lower market volatility is another trait commonly found in consumer staples stocks. The stability they offer can serve as a buffer within a diversified portfolio, especially when other sectors—like resources or discretionary spending—face significant swings.

Coles Group (COL) continues to show steady progress in a market environment where consistency and resilience are valued. With an improving dividend outlook, defensive characteristics, and a notable presence in the ASX200, the company remains a key representative of Australia’s consumer staples strength.


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