What to expect at Apple’s (AAPL) spring event next week?

March 02, 2022 02:37 PM PST | By Sanjeeb Baruah
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  • Apple's 5G-capable iPhones have been a major part of its focus lately.

  • Apple generally hosts three events annually to launch new products.

  • The iPhone maker saw solid sales in iPhones, Mac, wearables, and gadgets during the holiday season.

Apple Inc (AAPL) is gearing up for its much-anticipated annual spring product launch event next week.

The company is expected to launch several new products, including a 5G-enabled low-cost version of its popular iPhone, at the March 8 event. Besides the pocket-friendly iPhone, it will also likely launch a new version of the iPad Air and a high-end Mac Mini.

Apple's senior marketing vice president Greg Joswiak announced the event date in a tweet. "Peek performance. March 8th. See you there," Reuters quoted him as saying.

The new iPhone would be the first update to the SE model in two years. It is expected to come with an improved camera and faster processor speed.

Apple's 5G-capable iPhones have been a major part of its focus lately. Its iPhone 13 has custom 5G antennas and radio components for speed and clear audio.

The company has not revealed more details on the event.

Apple generally hosts three programs annually to launch new products.

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First-quarter fiscal 2022 performance

The iPhone maker saw solid sales in iPhones, Mac, wearables, and gadgets during the holiday season. Its quarterly results handily beat sales and profit estimates.

Apple said the chip shortage did not affect most products except for the older iPad models.

It had 785 million paid subscribers for music and TV services at the end of the quarter.

Apple’s revenue from iPhone sales rose 9% to US$71.6 billion YoY. The company had launched the iPhone 13 just before the quarter. Its overall revenue was US$123.9 billion, up 11% YoY.

China is its largest international market.

The Apple (AAPL) stock was up 1.89% to US$166.28 at the close of the regular session on Tuesday.


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