Why is Singapore alerting people against crypto marketing services?

January 18, 2022 03:59 PM AEDT | By Jasmine Anand
 Why is Singapore alerting people against crypto marketing services?
Image source: Wit Olszewski, Shutterstock.com

Highlights

  • Singapore’s Central Bank has issued guidelines to limit activities of crypto players for marketing or promoting their services to retail investors.
  • To protect interests of the general public and shield them from extreme price fluctuations were main reasons behind such a move.
  • However, these guidelines are not legally binding.

On Monday, the Monetary Authority of Singapore, i.e., MAS, laid down guidelines to curtail the marketing of crypto trading services to the general public.

cryptocurrency, digital payment tokens

Source: © 2022 Kalkine Media®

Motive behind such a rein on crypto service providers

In a bid to protect interests of retail investors and shield them from potential risks, the Central Bank of Singapore issued such guidelines.

As per MAS, crypto trading involves huge risks as prices of digital payment tokens (DPT) are prone to sharp fluctuations, hence not suitable for the general public.

These guidelines will immediately come into effect to limit cryptocurrency trading from being promoted to the public.

Interesting Read: Will Bans Hurt Crypto? Countries Banning Crypto Doubles in Three Years

Crypto players would be discouraged from marketing or recommending their offerings to general investors in public places, including both the virtual as well as physical space.

Moreover, even promoting such DPT services through third-party engagements like social media influencers, etc., has been warned in the country.

Also Read: Crypto Catch: Bank of England says bitcoin potentially “worthless”  

Where can DPT service providers promote their services?

The Monetary Authority of Singapore has stated that now cryptocurrency trading service providers can only promote, advertise, or market their offerings on their official website, mobile apps, or their own social media handles instead of engaging in such activities that target the public at large.

DPT service providers cannot promote or broadcast such services on public websites, public transport venues, print media, etc.,

However, it must be noted that such guidelines are not legally binding.

Is Singapore against cryptocurrencies?

It is pointed out that Singapore is one of the few countries which strongly advocates the development of blockchain technology and the use of crypto tokens by creating value addition through their innovative applications.

Must Read: What made Singapore leader in crypto world in Q4

However, its government is focused on protecting its general public from falling prey to highly speculative crypto trading and hence, has called for such curtailment.

Moreover, no specified penalty has been laid down for failing to adhere to new guidelines.

Bottom Line

The crypto currency market is marked by sharp speculative swings and price fluctuations; hence in order to safeguard investors' interests, governments across the world are putting a limit to crypto trading.

Do Read: Binance, Houbi cease operations in China after crypto ban


Disclaimer

The content, including but not limited to any articles, news, quotes, information, data, text, reports, ratings, opinions, images, photos, graphics, graphs, charts, animations and video (Content) is a service of Kalkine Media Pty Ltd (Kalkine Media, we or us), ACN 629 651 672 and is available for personal and non-commercial use only. The principal purpose of the Content is to educate and inform. The Content does not contain or imply any recommendation or opinion intended to influence your financial decisions and must not be relied upon by you as such. Some of the Content on this website may be sponsored/non-sponsored, as applicable, but is NOT a solicitation or recommendation to buy, sell or hold the stocks of the company(s) or engage in any investment activity under discussion. Kalkine Media is neither licensed nor qualified to provide investment advice through this platform. Users should make their own enquiries about any investments and Kalkine Media strongly suggests the users to seek advice from a financial adviser, stockbroker or other professional (including taxation and legal advice), as necessary. Kalkine Media hereby disclaims any and all the liabilities to any user for any direct, indirect, implied, punitive, special, incidental or other consequential damages arising from any use of the Content on this website, which is provided without warranties. The views expressed in the Content by the guests, if any, are their own and do not necessarily represent the views or opinions of Kalkine Media. Some of the images/music that may be used on this website are copyright to their respective owner(s). Kalkine Media does not claim ownership of any of the pictures displayed/music used on this website unless stated otherwise. The images/music that may be used on this website are taken from various sources on the internet, including paid subscriptions or are believed to be in public domain. We have used reasonable efforts to accredit the source wherever it was indicated as or found to be necessary.


AU_advertise

Advertise your brand on Kalkine Media

Sponsored Articles


Investing Ideas

Previous Next
We use cookies to ensure that we give you the best experience on our website. If you continue to use this site we will assume that you are happy with it.