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LONDON, GREATER LONDON, UNITED KINGDOM, February 26, 2025 /EINPresswire.com/ -- What Is Fueling The Rapid Growth In The Online Classified Ad Platform Market?
The impressive growth in the online classified ad platform market is attributed to trends such as the rise in internet penetration, increasing smartphone adoption, the shift from traditional media to digital channels, and growing preferences for online shopping. It is estimated that this market size will expand from $34.07 billion in 2024 to $38.71 billion in 2025, corresponding to a compound annual growth rate CAGR of 13.6%.
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What Does The Future Hold For The Online Classified Ad Platform Market?
Trends for the forecast period reveal an expected surge in growth, with the market projected to grow to $63.87 billion in 2029 at a CAGR of 13.3%. Key factors contributing to this growth include the expansion of e-commerce and online transactions, the growing influence of social media for ad promotion, advancements in artificial intelligence for personalized ad targeting, and the increasing use of mobile apps for ad access.
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What's Driving The Ever-Increasing Comfort With Buying And Selling Goods Online?
The rise in convenient and secure online trading platforms where consumers can buy and sell goods over the internet is driving the growth of the online classified ad platform market size. Notably, retail e-commerce sales for the second quarter of 2024 in the U.S. reached a staggering $282.3 billion, a significant 5.3% increase from the first quarter of 2023. With this trend set to continue, this can fuel further growth in the online classified ad platform market.
Who Are The Key Players Operating In The Online Classified Ad Platform Market?
The major companies in the industry include OLX Global BV, Quikr India Pvt Ltd., Gumtree.com Limited, Craigslist Inc., PennySaver USA LLC, ReleaseMyAd Media Pvt. Ltd., FATbit Technologies, USNetAds LLC, Logicspice, and Yalwa GmbH, among others.
What Are The Emerging Trends To Look Out For?
Key market players are developing innovative technologies to gain a competitive edge. This includes Monetising website traffic, where ads are served to visitors, typically through ad networks or direct partnerships, based on user data and content relevance.
How Is The Market Segmented?
The market is classified into a few considerable segments. Firstly, it's segmented by type into free or pay type platforms. Secondly, by business, it's divided into horizontal or vertical marketplaces. Lastly, by application, the market divides into auto sales, employment opportunities, rental properties, and pet adverts or other applications.
What Is The Regional Analysis?
Examining it on a regional basis, Asia-Pacific led the way as the largest region in the online classified ad platform market in 2024, but the regions covered in the report span across the globe—Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, and Africa.
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