Retro Stage Unveils Additions to Vintage Swimsuit Collection

MONTEREY, Calif., March 28, 2025 /PRNewswire/ -- Retro Stage, a brand dedicated to reviving iconic vintage aesthetics in contemporary fashion, has announced the addition of several new styles to their retro swimsuit collection, which is inspired by some of the most transformative periods of swimwear design. The swimsuits in this collection range in style from the 1930s to the 1980s, with the goal being a reimagining of these eras' nostalgic charm with modern-day functionality for today's beachgoers, poolside loungers, and retro fashion enthusiasts.

Retro Stage offered the following summary as an introduction to the history behind the collection: "We begin in the 1930s, which marked the official transition from restrictive swim dresses to the shoulder-baring suits we know today. Then, we move to the 1940s, where a renewed culture of optimism gave rise to revolutionary yet modest high-waisted silhouettes, ruffled detailing that emphasized the figure, and patriotic elements like nautical stripes. Then come the 1950s, a period that shifted the focus of fashion to pin-up-style glamour with structured busts, sweetheart necklines, and playful polka dots inspired by Hollywood starlets. The rebellious 1960s brought bold color-blocking techniques and geometric cutouts, not to mention the rise of the bikini as a symbol of women's liberation. Finally, we end in the 1970s with the essence of bohemian freedom—plunging necklines and free-spirited earth tones."

The brand notes that each of these decades' most standout features have been lovingly reconstructed in the retro swimwear collection using modern materials, such as sun-protective and stretch fabrics, to maximize every garment's wearability and overall lifespan.

"Swimwear is a time capsule of cultural shifts," said the lead designer behind the project. "Our collection honors the audacity of the '40s, the glamour of the '50s, the rebellion of the '60s, and the freedom of the '70s—all while ensuring today's wearer feels confident and chic." The brand maintains that this collection both represents and reaffirms their ongoing commitment to preserving fashion history while catering to modern tastes.

The creative journey behind these eclectic swimsuits began with studies of archived vintage magazines, pieces worn by legends like Brigitte Bardot and Esther Williams for their most iconic films, and photos of real beachgoers setting the trends of the day. From there, Retro Stage's designers reached out to several historians for collaborations, ensuring that the patterns and silhouettes taking shape in their sketches were as true to life as possible. However, authenticity also needed to be balanced with inclusivity to make the collection more accessible, so the team made sure there were extended sizing options and adjustable elements on many of the designs.

To celebrate this release, Retro Stage has provided a sneak peek below of what customers can expect to find while browsing the new collection.

• 1930s-inspired swimsuits that play with a variety of necklines, colors, and patterns to reflect the experimental attitude of the time.
• 1940s-style one-pieces with modest cuts, gathered seams, and sailor-inspired accents. One example is the Red 1940s Halter Patchwork One-Piece Swimsuit, which contrasts figure-flattering ruching with whimsical polka-dot trim.
• 1950s halter bikinis with structured underwire inserts and adjustable ties in nostalgic floral fabrics. The 1950s Floral Halter Lace-Up Bikini Set is a standout in this category with its lovely daisy-print top and vivid green high-waisted bottoms.
• 1960s mod bikinis featuring geometric cutouts and vibrant contrasting colors in a nod to the explosive rise of the "itsy bitsy" two-piece.
• 1970s kaftans with flowing fringe accents for effortless poolside glamour.
• 1980s suits that are sure to grab attention with neon color palettes and eye-catching patterns.

Among these will be select pieces constructed from various eco-friendly materials, including recycled nylon.

When asked about the place of the collection in today's fashion scene, the Retro Stage team drew a comparison to the ongoing resurgence of vintage aesthetics through sustainable fashion. "Clothing in the 20th century was made to last," they said, "so in the quest for sustainability, it makes perfect sense that people are looking to incorporate vintage pieces into their wardrobe. Of course, not everyone has access to garments from those eras, so our goal is to provide people with our take on those beloved pieces at a similar level of quality."

The brand also asserted that this collection appeals to the modern-day woman's desires for her own unique fashion narrative and a versatile wardrobe, noting that today, swimsuits are often styled as bodysuits and paired with bottoms like jeans or high-waisted skirts.

The Retro Stage online store invites new and returning customers to make a splash with the latest updates to their vintage swimsuit collection, available both online and in select boutiques. The brand reiterates their commitment to blending classic and contemporary fashion in innovative ways, ending with this final remark: "Retro Stage is the place where every stitch tells a story, and every beach day becomes a vintage revival."

About Retro Stage

Retro Stage is a popular vintage fashion brand featuring classic clothing and accessories inspired by 20th-century aesthetics. As a vintage style pioneer, Retro Stage is more than a brand; it's a way of life, helping every customer explore the history of fashion through chic and glamorous retro style. "Beauty never fades," said the Retro Stage team. "All we want to do is encourage women to build a better life for themselves and confidently embrace their natural allure."