Polymarket Hits $1B in Betting Volume Amid US Election Hype

July 30, 2024 09:08 PM AEST | By Team Kalkine Media
 Polymarket Hits $1B in Betting Volume Amid US Election Hype
Image source: freepik

Polymarket, a popular crypto betting platform, has reached a significant milestone by surpassing $1 billion in trading volume. This achievement is largely attributed to a dramatic increase in crypto activity over the past month, with more than one-third of its lifetime volume being traded in July alone. As of July 30, the platform reported a staggering $343 million in betting volume for the month, marking a substantial rise from $111 million in June and $63 million in May, according to data from Dune Analytics.

US Presidential Election Drives Record Betting Volume

The unprecedented surge in trading volume is primarily driven by feverish speculation surrounding the upcoming United States presidential election. As voters and analysts place their bets on potential outcomes, the stakes have risen significantly. To date, over $429 million has been wagered on which presidential candidate will secure victory on November 4. Donald Trump remains the favored candidate, holding strong with 60% odds, while Vice President Kamala Harris has made a notable comeback, rising from a mere 1% chance to 38% following President Biden’s unexpected withdrawal from the race.

Expanding Beyond Politics: New Markets and Partnerships

While Polymarket is renowned for its political betting markets, it has been expanding its scope to include various other prediction markets. The platform now offers options for predicting outcomes in crypto, sports, business, and even the 2024 Olympic Games. This diversification reflects Polymarket’s ambition to broaden its appeal and attract a wider audience. Additionally, the platform recently secured a partnership with payments provider MoonPay on July 24. This collaboration enables debit and credit card payments, aiming to streamline the onboarding process, especially for users unfamiliar with crypto transactions.

Noteworthy Funding and Advisory Moves

On May 14, Polymarket closed a significant $70 million Series B funding round led by Peter Thiel’s Founder Fund, with notable contributions from Ethereum co-founder Vitalik Buterin. This influx of capital highlights the platform’s growing prominence and potential within the betting and prediction market sectors. Furthermore, to enhance its analytical capabilities, Polymarket brought on election analyst and statistician Nate Silver as an adviser on July 16. Silver’s expertise is expected to further refine the platform’s predictions and insights, particularly in the context of US political events.

Polymarket’s Accessibility and Market Focus

Despite its rapid growth and expanding market offerings, Polymarket remains inaccessible to American users due to regulatory constraints. This limitation has not hindered its success, as the platform continues to attract substantial trading volume from international users. The focus on US-based events, particularly political betting, has positioned Polymarket as a key player in the global prediction market landscape. The platform’s ability to capture and capitalize on significant political events underscores its role in shaping and reflecting public sentiment and speculation.

Polymarket’s impressive achievement of surpassing $1 billion in trading volume, driven largely by heightened interest in US presidential election betting, marks a significant milestone for the platform. With its expanded market offerings, recent funding and advisory enhancements, and strategic partnerships, Polymarket is well-positioned to continue its growth trajectory. As it navigates regulatory challenges and further develops its diverse prediction markets, the platform’s innovative approach to financial speculation and betting remains a noteworthy development in the crypto and prediction market arenas.

 


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