Michael Saylor Unveils MicroStrategy’s Bitcoin Acquisition Strategy

August 08, 2024 12:09 PM AEST | By Team Kalkine Media

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Michael Saylor Unveils MicroStrategy’s Bitcoin Acquisition Strategy — Image source: shutterstock

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Highlights:

No Bad Time to Buy Bitcoin: Michael Saylor, Executive Chairman of MicroStrategy, stated that there’s never a wrong time to invest in Bitcoin, emphasizing their strategy to buy whenever they have cash or can raise funds.

MicroStrategy's Holdings: Under Saylor's leadership, MicroStrategy has accumulated 226,500 BTC, making it a major corporate Bitcoin holder. They follow a consistent quarterly buying approach, with recent purchases including 169 BTC worth over $11 million.

Volatility as a Feature: Saylor highlighted that Bitcoin’s volatility should be seen as a natural aspect of the asset rather than a negative, urging investors to embrace it as part of a long-term investment strategy.

On August 7, 2024, Michael Saylor, the executive chairman and founder of MicroStrategy, shared his perspective on Bitcoin (BTC) during an interview with Bloomberg. Saylor, a prominent advocate for Bitcoin, asserted that there is never an inappropriate time to purchase the cryptocurrency. He highlighted MicroStrategy's strategy, saying, “We believe in buying Bitcoin whenever we have cash or can raise money in the capital markets.”

Saylor’s Bitcoin Perspective

Under Saylor’s leadership, MicroStrategy has become one of the largest corporate holders of Bitcoin, accumulating a substantial 226,500 BTC. Saylor has consistently championed Bitcoin as a superior asset, despite its well-known volatility. In his interview, he reiterated that Bitcoin’s price fluctuations are part of its nature but still maintain that it outperforms other investment options available in the market.

MicroStrategy’s Buying Strategy

When asked whether MicroStrategy had taken advantage of Bitcoin's dip to $50,000, Saylor explained that the company adheres to a strategic, long-term approach of purchasing Bitcoin on a quarterly basis. This disciplined strategy ensures that MicroStrategy consistently adds to its Bitcoin holdings regardless of short-term market movements. For instance, in July 2024, MicroStrategy acquired an additional 169 Bitcoins, worth more than $11 million, reflecting their ongoing commitment to the cryptocurrency.

Saylor also emphasized that Bitcoin’s volatility should be viewed as a characteristic feature rather than a drawback. He encouraged investors and traders to understand that these price fluctuations are inherent to Bitcoin and to consider them as part of the broader investment strategy rather than a reason to shy away from it.

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