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Highlights
- Vertiqal adds veteran advertising and marketing leader Steven Moy to its Board.
- Moy brings 30+ years of experience in digital transformation and global brand leadership.
- Appointment aims to support Vertiqal’s next phase of content and service expansion.
Vertiqal Studios Corp. (TSX:VRTS) announced the appointment of award-winning advertising and marketing executive Steven Moy to its Board of Directors. The company, a digital-channel network and video-production studio that owns North America’s largest gaming and lifestyle network on social media, said Moy’s addition brings extensive leadership and technical expertise to the team.
“Vertiqal is at a pivotal moment in its evolution, expanding content distribution and programmatic guaranteed inventory, with managed services growing as our remit with clients expands well beyond gaming,” said Jon Dwyer, Chairman & CEO of Vertiqal Studios. “Steven's connectivity and intelligence will be a valuable asset to my team and me. His capacity to bridge tech, creativity, and business growth aligns exactly with the direction we're heading.”
Steven Moy: Experience and Industry Background
Mr. Moy has more than three decades of experience spanning advertising, technology, and digital transformation. He has held senior leadership roles across major global agencies and technology-driven marketing organizations.
In 2019, Moy became CEO of Barbarian, part of Cheil Worldwide, leading client expansion, new business practices, and international growth. Before that, he was EVP and U.S. Chief Technology Officer at R/GA, where he oversaw monetization of technology partnerships and investments.
His previous roles also include CEO of Isobar UK and Regional Vice President at SapientNitro (Northeast U.S.), where he guided business transformation strategies.
Throughout his career, Moy has worked with leading global brands such as McDonald’s, Marvel, Shiseido, Johnson & Johnson, CVS Health, American Express, Samsung, and AT&T. Under his leadership, Barbarian added 14 clients, launched consulting services, and opened a global office in Warsaw.
Moy’s industry recognition includes being named a Campaign A-Lister, inclusion in Campaign’s 40 Over 40, and FastCompany’s World Changing Idea acknowledgment. He holds a B.S. in Electrical Engineering from Northeastern University, an M.S. in Computer Science from the University of Massachusetts, and an M.B.A. in Marketing from Boston University.
Strategic Outlook and Role
Commenting on his appointment, Moy said, “Vertiqal Studios has the capability to engage over 300 million young millennials and Gen Z audiences by delivering original content at scale across various platforms, including social media, live streaming, and live shopping. This intersection of social and commerce creates a strong demand, supported by publisher insights that guide agency actions. I am excited to assist the board and executive team in unlocking additional opportunities in the U.S., navigating the agency-media landscape, and helping us scale sustainably and with integrity.”
About Vertiqal Studios
Vertiqal Studios is a digital-channel network and video-production company focused on creating and distributing social media content for brands and advertisers. The company provides creative development, production, and distribution services through its owned-and-operated network, serving clients across gaming, lifestyle, and broader entertainment categories.
