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Highlights
- OpenLearning acquires ECA’s Employability Advantage content.
- Integration brings career-focused tools to its LMS platform.
- Global delivery to scale up work-readiness resources.
OpenLearning (ASX:OLL) is set to strengthen its digital learning offerings by acquiring the Employability Advantage assets from the Education Centre of Australia (ECA) group. This move is strategically aligned with OpenLearning’s vision to enhance work-readiness and career-focused education solutions through its SaaS learning management platform.
The acquisition, agreed upon for a nominal total consideration of $1, involves the transfer of digital assets including domain names, content, and media accounts, while excluding any existing customer contracts or liabilities. While the standalone commercial value of these assets is considered immaterial under OpenLearning’s accounting policies, their strategic value lies in their alignment with the company’s broader goals.
Employability Advantage has developed a suite of digital work-readiness tools under the Upskill brand. These include skills diagnostics, resume builders, interview simulators, and bite-sized courses aimed at preparing learners for real-world professional environments. The programs are designed to complement formal education by offering experiential learning and career preparation resources.
With the integration of these tools, OpenLearning aims to unlock new use cases for its existing customers, particularly education institutions focused on improving graduate employability outcomes. The content will be delivered through OpenLearning’s cloud-based platform, known for its scalability and student engagement capabilities.
OpenLearning CEO Adam Brimo noted that the acquisition not only broadens the company’s content library but also strengthens its role in supporting learners’ transition from education to employment. “By delivering Employability Advantage’s programs on our platform, we can support institutions in preparing learners for the workforce through scalable, engaging and outcome-focused online experiences,” he said.
To facilitate a smooth transition and ensure continuity, Employability Advantage’s Head of Operations, Loren D’Souza, will join OpenLearning as part of the acquisition agreement. She highlighted the role of the tools in enhancing graduate readiness and expressed confidence in OpenLearning’s ability to scale these programs for a global audience.
OpenLearning has also received a waiver from the Australian Securities Exchange, allowing the acquisition to proceed without shareholder approval.
This development underscores a growing trend among EdTech companies to focus on career readiness and industry-aligned learning experiences. With this strategic move, OpenLearning (OLL) positions itself to offer even more value to educational institutions and learners navigating the evolving job market.
