AUS
NZ
UK
CA
USA
IND
Highlights
HUB24 reports all-time high inflows across its platform and services
Expansion of adviser network supports broader market share gains
Launch of HUB24 Private Invest addresses increasing demand from wholesale clients
HUB24 Ltd (ASX:HUB), a fintech player within the ASX 200 index, surged in trade following a record performance in inflows for the financial year. The wealth management and superannuation technology provider posted its strongest platform growth, lifting its share in Australia's competitive investment platform market.
The company’s full-year update highlighted a consistent expansion of funds under administration and adviser participation, pointing to robust demand for its portfolio offerings. Increased transitions from partner institutions and organic inflows contributed to the positive movement.
Platform Demand Fuelled by Adviser Engagement and New Offerings
Adviser numbers continued to climb during the year, with HUB24 adding new distribution agreements across its network. The uptake of the platform reflected enhanced support tools and system upgrades that cater to adviser workflows, especially through improved transaction functionality and superannuation strategy processing.
The group retained its position at the top of industry inflow rankings and bolstered its presence with a broader client segment, positioning it strongly among platform providers.
High Net Worth Solution Expands Product Suite
The launch of HUB24 Private Invest marked a step toward capturing market interest in high-net-worth segments. The solution is tailored for wholesale clients seeking greater access to sophisticated investment opportunities, while simplifying administrative tasks.
New enhancements introduced in the final quarter furthered operational efficiency across superannuation product lines, indicating a push toward greater technology integration within client servicing functions.
Class and NowInfinity Reinforce Technology Capabilities
Subsidiaries Class and NowInfinity played a strategic role in reinforcing HUB24’s broader fintech infrastructure. Class Super recorded one of its best performance periods since earlier financial years, adding to the growing footprint of self-managed superannuation accounts under its systems.
NowInfinity strengthened its legal document suite and client engagement via increased order volumes and legal entity management services. These technology enhancements support HUB24’s goal of building an interconnected advice and administration ecosystem.
Platform Enhancements Back Adviser Satisfaction Metrics
Adviser feedback was reflected through positive rankings in an independent industry report, with HUB24 achieving high ratings across technology and service parameters. Categories such as platform reliability, cyber security, and reporting functionality received notable recognition, reinforcing the group’s innovation-led strategy.
Enhancements to core reporting tools and virtual mailroom functions are designed to meet the growing volume of administrative processes, helping advisers deliver improved client service and compliance efficiency.
