ARN Chair Defends $5M Southern Cross Investment, Calls for Relaxed Media Laws to Compete in ASX200

May 08, 2025 02:25 PM AEST | By Team Kalkine Media
 ARN Chair Defends $5M Southern Cross Investment, Calls for Relaxed Media Laws to Compete in ASX200
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Highlights

  • ARN's Chairman voices support for media consolidation despite a $5M setback.
  • The company emphasizes efficiency-driven growth in the media sector.
  • Calls for Australian media companies to adapt to the global market forces.

ARN's chairman, Hamish McLennan, recently spoke out about the company’s decision to abandon its pursuit of Southern Cross Media (ASX:SXL) last year, a move that cost the company $5 million. Despite the financial setback, McLennan remains steadfast in his belief that consolidating media companies is vital for remaining competitive, especially in the face of global giants like Spotify and social media platforms.

The media landscape in Australia, McLennan argues, is under siege from international competitors that do not contribute the same level of tax to the local economy. He has called on the federal government to relax media ownership laws, which he believes would allow local companies, such as ARN (ASX:ARN), to compete on a more level playing field. McLennan pointed out that larger, consolidated media entities would have the ability to syndicate content more efficiently, thus cutting down on operational costs while increasing overall value.

In addressing the financial loss, McLennan acknowledged that the $5 million spent on the Southern Cross deal was a significant amount of money. However, he reassured shareholders that the company fully accepts the cost, stating that while the expense is painful, the strategic vision behind pursuing such opportunities is long-term and crucial for the company's growth in the face of changing market conditions.

He further emphasized that despite the failed negotiation, ARN still sees potential value in a merger with Southern Cross Media. The ability to create a streamlined operation that can maximize efficiency, deliver content at scale, and lower overall costs is seen as a critical advantage in the evolving media sector. This aligns with broader trends seen in the ASX200 and in ASX dividend stocks, where investors are increasingly looking for companies that can drive operational synergies and weather economic volatility.

McLennan’s comments underscore the growing pressures faced by Australian companies in the media sector. In a rapidly evolving landscape, especially with the rise of digital streaming services and social media platforms, ARN is focused on long-term sustainability and value creation for its shareholders.

As the company continues to advocate for changes to media ownership laws, it will likely keep exploring similar opportunities in the future, despite setbacks like the Southern Cross deal. With global media players exerting significant influence, ARN's strategy remains one of consolidation and efficiency. These efforts align with the goals of many other ASX200 companies, which are focused on adapting to a globalized market.


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