Zoom calls aren’t as hated as you might think, according to outsourcing experts BruntWork - Kalkine Media

May 26, 2022 05:23 PM AEST | By Stephanie Quimque (Guest)
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Can you hear me?” “Can you see my screen”. Or that awkward moment when you can’t find the “leave meeting” button so you are stuck on silence with your co-worker or client in a Mexican standoff situation.  

Zoom (and Google Meets, Teams, and Facetime) have changed the way we communicate in a corporate environment and there are certain drawbacks, including the constant fear of a family member wandering on screen unclothed.

Many have written of a stifling of creativity and the “switch off” syndrome when large Zoom meetings allow participants off screen to effectively go to sleep.

While the benefits of Zoom and other video conferencing tools made them indispensable in the pandemic, new data shows that we actually prefer Zoom to face to face meetings. 

BruntWork, an outsourcing specialist, revealed that 86.73% of respondents don’t actually hate Zoom calls. Workers have made Zoom and other video conferencing calls part of their lives. 

So much so that 85% of respondents said they never wanted to go back to an office, and another 33% of respondents stay on Zoom when they go to the bathroom. They simply go on mute, continue listening and allow nature to take its course. 

While video conferencing costs money, having fewer employees in the office also reduces costs for a business. How? Imagine a traditional office space. Do you see a thriving, energetic work center, or are you imagining some of the desks sitting empty, waiting to be filled with next year’s hires? That ghost town effect is real—and could be costing your company thousands in wasted spending. 

With fewer people in the office, companies can condense their real estate footprint, allowing for more efficient workspace usage. Winston Ong, CEO of BruntWork, speaks of their hyper-growth during the pandemic, especially in roles like customer support and telesales. As SMEs and listed companies closed their headquarters, outsourcing and remote work took off. BruntWork grew in excess of 700% during the pandemic – an incredible feat while so many other business models imploded. 

And at the other extreme, with no office space, SMEs can start hiring staff overseas in jurisdictions like Philippines, taking advantage of cheaper labour costs in countries like the Philippines which have become global hubs for top quality talent that entrepreneurs and managers can hire for a fraction of the cost. In this regard, BruntWork is one of the best outsourcing companies around, serving clients in the United States, Canada, United Kingdom, Australia, and New Zealand. 


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