The ACCC has allowed unconditional merger approval to planned acquisition of Cox Australia Media Solutions by Gumtree. This approval would allow Gumtree Cars to be merged with Carsguide & Autotrader sites of Cox Media.
ACCC Chairperson Rod Sims stated that they approved the merger as it was decided that the merger would not reduce the competition, and also in the supply of online automotive classifieds in the country.
He also stated that their research revealed that Carsales & Facebook Marketplace are expected to provide substantial competition in online automotive classifieds after the acquisition of Cox Media by Gumtree.
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