Hisense Showcases AI Technology Strength with "AI YOUR LIFE" Message at FIFA Club World Cup 2025™

June 30, 2025 07:00 PM AEST | By Cision
 Hisense Showcases AI Technology Strength with
Image source: Kalkine Media

QINGDAO, China, June 30, 2025  /PRNewswire/ -- Hisense, a leading brand in global consumer electronics and home appliances, is showcasing its AI leadership at the FIFA Club World Cup 2025™ with the bold pitch-side message "AI YOUR LIFE," reflecting the brand's vision of human-centric innovation through intelligent technology.


As one of the earliest consumer tech brands to explore AI, Hisense is integrating intelligent features across its product portfolio. Today, at the core of Hisense's intelligent ecosystem is the Hi-View AI Engine X—its most powerful AI processor yet. Powered by deep neural networks, it learns and adapts like a human brain, optimizing picture and sound across all content, from fast-paced sports to cinematic films and immersive gaming.


Driving the next generation of ULED AI TVs, Hi-View AI Engine X powers four key pillars: AI Picture for lifelike contrast, color, and motion; AI Sound for adaptive clarity and immersive acoustics; AI Scenario for automatic mode switching; and AI Energy for top performance with greater efficiency. Together, they create a more immersive, intelligent way to enjoy every match, goal, and moment on screen.

Beyond the screen, Hisense expands smart connectivity in the home through ConnectLife. From AI-guided cooking to personalized laundry care, users enjoy seamless, scenario-based intelligence. The PureFlat Smart Series refrigerator, with its 21-inch screen, serves as a convenient hub to manage appliances with ease.

For Hisense, whether it's screen or appliance, the essence is home — and the essence of home is love. Now enhanced by AI, that belief evolves—technology becomes more intuitive, responsive, and emotional. As global audiences celebrate football's finest moments, Hisense invites everyone to "Own the Moment" with intelligent products that understand, adapt, and inspire.

About Hisense

Hisense, founded in 1969, is a globally recognized leader in home appliances and consumer electronics with operations in over 160 countries, specializing in delivering high-quality multimedia products, home appliances, and intelligent IT solutions. According to Omdia, Hisense ranks No. 2 worldwide in total TV volume shipments (2022-2024) and No. 1 globally in the 100-inch and over TV segment (2023- Q12025). As the first official partner of the FIFA Club World Cup 2025™, Hisense is committed to global sports partnerships as a way to connect with audiences worldwide.

Photo - https://mma.prnasia.com/media2/2721438/AI_Your_Life.jpg?p=medium600
Photo - https://mma.prnasia.com/media2/2719767/image_5006806_34468561.jpg?p=medium600


Disclaimer

The content, including but not limited to any articles, news, quotes, information, data, text, reports, ratings, opinions, images, photos, graphics, graphs, charts, animations and video (Content) is a service of Kalkine Media Pty Ltd (“Kalkine Media, we or us”), ACN 629 651 672 and is available for personal and non-commercial use only. The principal purpose of the Content is to educate and inform. The Content does not contain or imply any recommendation or opinion intended to influence your financial decisions and must not be relied upon by you as such. Some of the Content on this website may be sponsored/non-sponsored, as applicable, but is NOT a solicitation or recommendation to buy, sell or hold the stocks of the company(s) or engage in any investment activity under discussion. Kalkine Media is neither licensed nor qualified to provide investment advice through this platform. Users should make their own enquiries about any investments and Kalkine Media strongly suggests the users to seek advice from a financial adviser, stockbroker or other professional (including taxation and legal advice), as necessary.
The content published on Kalkine Media also includes feeds sourced from third-party providers. Kalkine does not assert any ownership rights over the content provided by these third-party sources. The inclusion of such feeds on the Website is for informational purposes only. Kalkine does not guarantee the accuracy, completeness, or reliability of the content obtained from third-party feeds. Furthermore, Kalkine Media shall not be held liable for any errors, omissions, or inaccuracies in the content obtained from third-party feeds, nor for any damages or losses arising from the use of such content.
Kalkine Media hereby disclaims any and all the liabilities to any user for any direct, indirect, implied, punitive, special, incidental or other consequential damages arising from any use of the Content on this website, which is provided without warranties. The views expressed in the Content by the guests, if any, are their own and do not necessarily represent the views or opinions of Kalkine Media. Some of the images/music that may be used on this website are copyrighted to their respective owner(s). Kalkine Media does not claim ownership of any of the pictures displayed/music used on this website unless stated otherwise. The images/music that may be used on this website are taken from various sources on the internet, including paid subscriptions or are believed to be in public domain. We have made reasonable efforts to accredit the source wherever it was indicated as or found to be necessary.
This disclaimer is subject to change without notice. Users are advised to review this disclaimer periodically for any updates or modifications.


AU_advertise

Advertise your brand on Kalkine Media

Sponsored Articles


Investing Ideas

Previous Next
We use cookies to ensure that we give you the best experience on our website. If you continue to use this site we will assume that you are happy with it.