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Summary
- Rritual Superfoods has just got a new Research and Development (R&D) division.
- The R&D division has been launched by the Company’s Chief Innovation Officer, Stacey Gillespie.
- The Company also highlighted that Ms Gillespie had endorsed its functional superfoods product pipeline for the national launch.
- Rritual has established the leadership and expertise for generating long-term organisational skill and knowledge.
Rritual Superfoods Inc (RSF:CSE) announced that its Chief Innovation Officer Stacey Gillespie had introduced a Research and Development (R&D) division, which will help in establishing best practices for the development of a significant product pipeline.
Besides stepping up the Company’s R&D functions, Stacey Gillespie has also endorsed its functional superfoods product pipeline for the national launch.
To define the functional superfoods region, Rritual has established the leadership and expertise for generating long-term organisational skill and knowledge in its product development approach to cater to the end consumer.
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Currently, Rritual adopts a method for product development that combines best practices with agility for the identification of categories having superior growth potential, including its leading mushrooms and adaptogens product line, and new line of innovative products.
On the advancement of R&D Practices by Stacey Gillespie, David Kerbel, CEO of Rritual, commented-
Adding to this, Stacey Gillespie stated-
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Rritual’s new line of Innovative products
Rritual’s innovative product pipeline will take advantage of the developing and recently announced distribution agreements that will carry the complete flagship product line of Rritual. Consequently, these innovative products would be exposed to key wellness retailers as well as sales platforms, such as CrossMark.
GOOD READ: Rritual Superfoods (RSF:CSE) teams up with CROSSMARK Inc. to rev up its brand growth
Rritual’s Product Pipeline for Q2/Q3 is illustrated below:
Rritual believes that functional foods as well as superfoods provide maximum nutritional benefits. They also contain antioxidants, vitamins, as well as minerals. Besides, they can possess distinctive properties for boosting immunity, improving brain function, and others.
The newly appointed Chief Innovation Officer said, "As an emerging category, consumer interest for Superfoods is building rapidly, and Rritual in embracing a consumer centric model is cognizant of the opportunity that exists to educate consumers in addition to providing them with a line of products that are differentiated, efficacious and most importantly taste good."
What adds to their appeal is that Rrituals’s product offerings are all certified as organic from the USDA (United States Department of Agriculture) and have no caffeine. The products can be mixed with other beverages or served by themselves.
It is noteworthy to mention that the exclusive Immune-Synergy Six Mushroom Blend of Rritual Superfoods is the only functional health product available in the market comprising a daily prebiotic mix. This prebiotic blend promotes the formation of a healthy gut microbiome and provides balanced digestive function.
On 5 May 2021, RSF shares closed the market at CA$0.75.
