Could Platinum Pavé Be the Next Must-Have for Craft Cannabis Enthusiasts?

2 min read | November 26, 2024 12:27 PM EST | By Team Kalkine Media

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Could Platinum Pavé Be the Next Must-Have for Craft Cannabis Enthusiasts? — Image source: Shutterstock

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Highlights

Tilray Brands expands premium offerings with a new craft cannabis strain.

Platinum Pavé features a unique Spritzer x Pavé lineage cultivated in Vancouver Island.

Available in various formats in British Columbia, Ontario, and Alberta.

Tilray Brands (TSX:TLRY) has enhanced its craft cannabis portfolio by launching Platinum Pavé, a premium indica strain under its Broken Coast brand. This addition highlights the company's focus on quality and innovation within the cannabis sector. Grown in a specialized Vancouver Island facility, Platinum Pavé is a result of meticulous cultivation methods and precise selection processes.

Unique Features of Platinum Pavé

Platinum Pavé boasts a lineage of Spritzer and Pavé, combining sweet, earthy, and diesel aromas. The strain's terpene profile includes Limonene, Caryophyllene, and Linalool, emphasizing its diverse and rich characteristics. Over five hundred phenotypes were considered before finalizing this unique strain, showcasing an extensive and detailed development approach.

Production and Availability

The strain is grown in small batches with rigorous inspection to ensure premium quality. It undergoes a slow cold-curing process to maintain its natural characteristics. Initially, Platinum Pavé will be available in British Columbia in 7g format. Additional formats, including 3.5g whole flower and pre-roll multipacks, are expected to launch in Ontario and Alberta.

Craft Cannabis Leadership in Focus

By expanding its product line with Platinum Pavé, Tilray Brands strengthens its position in the craft cannabis market. The launch underscores the brand's commitment to providing diverse and premium cannabis options to meet consumer demand. Broken Coast continues to reflect a dedication to small-batch production and high-quality cannabis offerings.

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