Evaluating Coles Group Ltd (ASX:COL) as an ASX Blue Chip Option

3 min read | August 12, 2024 09:25 PM EDT | By Team Kalkine Media

As of 2024, Coles Group Ltd has seen a notable increase in its share price, rising by 12.1% since the start of the year. Meanwhile, Wesfarmers Ltd is just 3% away from its 52-week high. Both of these ASX blue-chip stocks are significant players in the Australian market, and their recent performance makes them interesting prospects for those keeping an eye on the ASX. 

Spotlight on Coles Group Ltd (ASX:COL) 

Coles Group Ltd is a major Australian retailer that provides a wide range of products, including fresh food, groceries, general merchandise, liquor, fuel, and financial services. Established in Victoria in 1914, Coles has grown to become a key player in Australia's retail sector. The company's headquarters remain in Victoria, where it all began. 

Previously owned by Wesfarmers from 2007 until 2018, Coles was spun off as a separate entity and listed on the ASX under the ticker symbol 'COL'. While Coles is well-known for its supermarket operations, the company also operates or partially owns various other businesses, including flybuys, Liquorland, First Choice, Vintage Cellars, and Coles Express. 

Coles serves millions of Australians each week with its broad range of products, competitive pricing, and convenient locations. Although it trails behind Woolworths, which holds nearly 40% of the market share, Coles maintains a strong position with approximately 28% of the market. 

Overview of Wesfarmers Ltd (ASX:WES) 

Wesfarmers Ltd, founded in 1914 and headquartered in Perth, is a diversified Australian conglomerate. The company operates across various sectors including retail, chemicals, fertilizers, industrial products, and safety solutions. 

Wesfarmers can be likened to a publicly listed private equity firm, with a history of acquiring businesses, optimizing their operations, and then selling them for a profit. A notable example is Coles Group, which Wesfarmers acquired in 2007 and later spun off in 2018. Currently, over 50% of Wesfarmers' operating profit comes from Bunnings, Australia's leading hardware and home improvement retailer. The company purchased the remaining 52% of Bunnings in 1994 for $594 million. Other notable brands under Wesfarmers include Kmart, Target, Officeworks, Blackwoods, and Priceline Pharmacy. 

Wesfarmers is often viewed as a premier blue-chip stock, known for its high-quality assets and consistent dividend payments, making it a staple in many ASX portfolios. 

For investors looking at Coles Group Ltd, one useful metric is the dividend yield. This reflects the cash flow returned to shareholders, though it can fluctuate based on various factors. Currently, Coles shares have a dividend yield of approximately 3.64%, compared to a 5-year average of 3.88%. This indicates that COL shares are trading below their historical average dividend yield. 

Coles Group Ltd and Wesfarmers Ltd have demonstrated strong performances and significant roles in the Australian market. Coles has shown a notable increase in share price, while Wesfarmers is approaching its 52-week high. The potential for future growth and dividends makes both companies worth considering for those monitoring the ASX. 


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