Google pays 36% of search revenue from Safari to Apple Inc

November 14, 2023 01:04 PM PST | By Invezz
 Google pays 36% of search revenue from Safari to Apple Inc
Image source: Invezz

Alphabet Inc (NASDAQ:GOOGL) is in focus today following news that Google pays 36% of the total search revenue it generates from “Safari” to Apple Inc (NASDAQ:AAPL).

Apple-Google revenue sharing details revealed

The said figure was first revealed by Kevin Murphy (expert witness) as he testified on Google’s behalf in open court on Tuesday – and was later confirmed by Sundar Pichai himself.  

The Chief Executive of Alphabet Inc substantiated the 36% figure in a separate testimony related to his company’s legal battle with Epic Games.

Details of the revenue-sharing agreement between Apple and Google which are central to the latter’s ongoing antitrust battle with the Department of Justice were not known until this morning.

The news arrives only weeks after Alphabet Inc reported market-beating results for its third financial quarter. Google stock is currently up about 45% versus the start of this year.

Google doesn’t pay nearly as much to Samsung

On Tuesday, the Epic attorney also alleged that Samsung doesn’t even receive half of what Alphabet Inc pays to Apple as part of the default search agreement.

CEO Pichai did agree it was possible but dubbed it like comparing “apples and oranges”.

In 2022, Google had traffic acquisition costs or TAC of nearly $49 billion in total which include such payments to Apple and Samsung. Search ads generated $162.45 billion in revenue for the company last year.

Google, Apple, and Samsung have not so far commented on Sundar Pichai’s testimony on Tuesday. Wall Street currently has a consensus “buy” rating on Alphabet Inc.

Watch here: https://www.youtube.com/embed/gQh6XNfFHKc?feature=oembed

The post Google pays 36% of search revenue from Safari to Apple Inc appeared first on Invezz


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