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Micromarketing is a type of marketing that takes place when a marketer makes advertising efforts on a comparatively smaller group of individuals especially in a niche market. Micromarketing requires the marketer to funnel down the target market into a limited segment based on a specific characteristic.

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Absolute Advantage

What is an Absolute Advantage? Absolute advantage is one of the key macroeconomic terms, which is based on the principles of Capitalism and is often utilised i......
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