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Partner and CEO Garett Senez said, “The baby category has been stagnant for some time now, with low levels of innovation and dated brand stories. Quark will re-energize the baby market in the United States, and Target is a key discovery retailer for new parents. Being new at Target will further allow us to accelerate our mission of dignifying parents, protecting children, and enabling communities”.
While the brand had previously been available in retail in the United States, Target is a major step forward as Quark focuses on expansion and nationwide accessibility. Senez added: “If you look at the market, Target is one of the key retailers within the baby space, enabling us to service consumers nationwide.”
The company produces a suite of innovative products designed to make modern parenting easier and complies with the strictest safety laws and regulations in Canada and the USA.
Target will offer four of Quark’s best-selling products:
Quook® Baby Food Maker, Bottle Warmer & Sterilizer— Awarded 'Best for Baby' by Parents Magazine, this 5-in-1 baby food maker steams and blends in minutes. Designed with an easy-to-clean touch display, an innovative automatic cleaning mode, an effective steam sterilization setting, and an integrated bottle warmer. $129.99 at Target.
BuubiBottle® Smart Portable Milk Warmer – The first of its kind, BuubiBottle Milk Warmer’s versatile smart temperature control allows you to warm milk or water for formula safely and evenly on the go for up to 10 hours. USB Type C charging, real-time temperature display, large battery capacity, and durable Tritan™ construction. $99.99 at Target.
Fruuti® Baby Fruit Feeder — Introducing solid foods and soothing your baby can be done simultaneously with Fruuti Fruit Feeder and Pacifier. Featuring rotary propulsion technology, multiple safe extrusion tip sizes, and enhanced clean capability, Fruuti is the best way to start a baby’s feeding journey. $11.99 at Target.
Thiingy® Sensory Teething Ball – Explore colors, textures, and sound with this unique, fun-to-hold, and safe-to-chew sensory teething ball with an integrated rattle. Made from food-grade materials and designed to be your baby’s new favorite ‘thingy’. $11.99 at Target.
Quark’s award-winning baby products are found in over 2100 stores, with a growing presence in the United States; including Babylist, Nordstrom, Buy Buy Baby, Amazon, and Toys R Us, with additional retailers coming in 2024.
About Quark Baby
Quarks are the smallest particles ever observed, and just like our children, they are the building blocks of our universe. Founded by two new dads, we’re on a mission to solve everyday parenting problems using intelligent design and innovative technology. From feeding to smart parenting tech, we’re simplifying the way people interact with the items they choose to use on their parenting journey.
For more information, visit https://quarkbaby.com/
For media inquiries, please contact:
Garett Senez
Email: [email protected]
Garett Senez
Quark Baby Ltd
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