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Highlights
- Finder predicts UK Cyber Monday will decrease from £4.8 billion in 2021 to just £3.95 billion in 2022.
- According to a report from BBC, the UK's video games market is worth a record £7.16 billion.
With the Cyber Monday fervours finally kicking in on 28 November, many buyers are queuing in for the biggest tech sales event of the year. Shoppers are hoping to make the most of the day, with plenty of retail outlets wooing customers with savings on products ranging from the latest TVs and tech from consoles to games, accessories and even gaming beds.
Especially with the Zen Z more inclined towards games, retail outlets are offering heavy discounts on the latest games on PlayStation, Xbox and Nintendo Switch. Even gaming laptops, monitors and keyboards can be picked up at a discounted price.
In fact, research firm Finder predicts that Brits aim to splurge an estimated £3.95 billion on Black Friday and Cyber Monday purchases in 2022. However, the increasing cost-of-living crisis and recession may have its bearing, with Finder claiming that the number may go down from £4.8 billion in 2021 to just £3.95 billion in 2022.
According to a report from BBC, the UK's video games market is worth a record £7.16 billion. According to the UK's trade body, British gamers spent more in 2021 than in 2020. Sales of consoles, Playstation 5 and Xbox Series X/S, brought approximately £1.13 billion.
Let's explore 3 gaming stocks and how they are faring.
Gaming Realms PLC (LON: GMR)
Gaming Realms primarily deals with creating and licensing innovative games for mobile. GMR's market capitalisation stands at £71.83 million. On 28 November, shares of FTSE AIM All-Share the GMR were trading at GBX 24.60, down by -6.30%. The GMR stock has given negative returns to its investors with -25.65% and 30.57% in one year and on a YTD basis.
Frontier Developments PLC (LON: FDEV)
The developer of games such as Planet Zoo, Elite: Dangerous, Planet Coaster etc., Frontier Developments Plc held a market cap of £459.68 million. Frontier depends on its proprietary 'COBRA' game development technology to create games. The FTSE AIM UK 50 Index holder, on 28 November, was trading at GBX 1,144.00, down by -1.89%. FDEV, too, has given negative returns on both YTD and one-year basis at -35.73% and -34.50%, respectively.
Keywords Studios PLC (LON: KWS)
Keywords Studios offers its services to top-notch gaming firms such as Activision Blizzard, EA etc. KWS's market cap stood at £1878.35 million. On 28 November, shares of the KWS were trading at 2,246.66, down by 0.07%. Its stock price had an EPS of 0.45 and a turnover (on book) of £1,578,163.65.
Note: The above content constitutes a very preliminary observation or view based on market trends and is of limited scope without any in-depth fundamental valuation or technical analysis. Any interest in stocks or sectors should be thoroughly evaluated taking into consideration the associated risks.
