Celebrus Technologies Acquires 24,334 Shares at 107.49 Pence Under Treasury Share Buyback Program

Details of Treasury Share Repurchase and Execution

On 21 July 2026, Celebrus Technologies completed the purchase of 24,334 ordinary shares through its nominated adviser and broker, Cavendish Capital Markets Limited. The transaction was executed at a uniform price of 107.49 pence per share, reflecting a planned buyback program rather than opportunistic purchases at varying prices.

The repurchased shares will be held in treasury, enabling Celebrus to maintain capital flexibility while reducing the issued share count. Treasury shares may be utilized for future corporate purposes such as employee share schemes, acquisitions, or capital returns, subject to shareholder approval and regulatory compliance under the Companies Act 2006. The use of Cavendish Capital Markets Limited as the execution broker highlights the professional and compliant nature of the repurchase initiative.

Updated Share Capital and Voting Rights Structure

Following the share buyback, Celebrus Technologies now has 40,431,453 ordinary shares of 2 pence each issued. The company holds 2,590,629 shares in treasury, representing repurchased shares retained rather than cancelled.

The total voting rights stand at 37,840,824, calculated by subtracting treasury shares from issued shares. This figure is crucial for shareholders under FCA Disclosure Guidance and Transparency Rules, serving as the denominator for determining notifiable interests and disclosure thresholds such as the 3% ownership level. Accurate disclosure of voting rights ensures transparency in share ownership and control within the publicly listed company.

Diverse Customer Base and Global Footprint

Celebrus Technologies serves a broad client base across five key sectors: financial services, retail, travel, healthcare, and telecommunications. This diversification mitigates concentration risk and enhances resilience through varying economic cycles, as demand for data analytics and fraud prevention fluctuates by industry. The company’s sector presence positions it to capitalize on growing trends in first-party data utilization and fraud risk management amid evolving regulations and consumer expectations.

Operating in over 27 countries, Celebrus maintains offices in the United Kingdom, United States, and India. This international presence combines local market expertise with global engineering and development capabilities. The company’s commitment to data privacy compliance is demonstrated by adherence to major regulations and ISO27001 certification for information security management, essential for operating across diverse regulatory environments.

Flagship Products and Real-Time Data Processing Capabilities

Celebrus’s core first-party data platform automatically captures, contextualizes, and activates user behavioral data in real time across digital channels. This capability offers a competitive edge by enabling immediate data-driven decisions and effective fraud prevention, unlike batch-processing systems that introduce latency.

In addition to analytics, Celebrus integrates behavioral biometrics and advanced analytics to proactively detect and prevent fraud, a critical advantage in sectors like financial services and retail facing increasing transaction volumes and sophisticated fraud tactics. The Celebrus Cloud enterprise platform further automates operations, allowing clients to maximize value from the software infrastructure with reduced implementation and operational complexity through a platform-as-a-service model.

Capital Allocation and Strategic Use of Treasury Shares

The share repurchase and treasury retention form part of Celebrus Technologies’ disciplined capital allocation strategy. Holding shares in treasury rather than cancelling them immediately provides flexibility for future capital returns and corporate actions without requiring separate shareholder approvals for each transaction. This approach benefits AIM-listed companies balancing growth investments, acquisitions, and shareholder returns.

While the company has not specified the intended use of the treasury shares, potential applications include fulfilling employee share scheme obligations or facilitating acquisitions and strategic partnerships. The decision to repurchase at 107.49 pence per share reflects management’s confidence in the company’s intrinsic value at this price point.

Regulatory Compliance and Disclosure Requirements

This announcement meets Celebrus Technologies’ regulatory obligations to disclose transactions in its own shares under FCA rules and the Model Code for share dealings by listed companies and their officers. Providing detailed information on execution price, volume, date, and counterparty ensures market transparency and allows shareholders to evaluate capital deployment terms. Highlighting the updated voting rights denominator emphasizes its importance in determining notifiable interest thresholds under FCA Disclosure Guidance and Transparency Rules.

Compliance with these requirements demonstrates Celebrus’s commitment to market integrity and minority shareholder interests. Utilizing a regulated nominated adviser and broker further reinforces adherence to best practices in corporate treasury operations. Such disciplined capital management and disclosure practices support investor confidence and encourage institutional participation in the shareholder register for AIM-listed companies.

Focus on First-Party Data and Privacy Compliance

Celebrus Technologies is dedicated to helping brands enhance customer relationships through superior first-party data practices. This focus is increasingly vital as third-party cookies are deprecated and regulatory frameworks restrict personal data use without explicit consumer consent. By capturing and activating first-party data—information directly obtained from consumers or their digital interactions—Celebrus aligns with industry trends favoring privacy-conscious data strategies.

The company complies fully with major data privacy regulations including GDPR, CCPA, and sector-specific standards across its 27-country footprint. ISO27001 accreditation validates its robust information security management, assuring customers in regulated industries such as financial services and healthcare of stringent data protection measures against unauthorized access or breaches.

Market Leadership in Fraud Prevention and Behavioral Analytics

Operating in a competitive market driven by rising fraud losses, transaction growth, and regulatory demands, Celebrus Technologies leverages behavioral biometrics to detect fraud patterns undetectable by traditional rule-based systems. This advanced approach is especially valuable in financial services and e-commerce sectors where fraud directly impacts profitability and customer trust.

The platform’s real-time processing capability addresses the critical need for fraud detection at the point of transaction, outperforming batch analytics that operate post-transaction. Additionally, Celebrus Cloud’s automation reduces manual workload and enhances operational efficiency for compliance and fraud teams, meeting growing customer demands for streamlined solutions.

Expansion Strategy and Operational Growth

Celebrus’s growth across the United Kingdom, United States, and India reflects a strategic approach to establishing local operational hubs while leveraging shared technology and product development resources. These offices enable region-specific expertise, proximity to key clients, and access to specialized talent in data science, software engineering, and customer success. The India-based operations support cost-effective scaling of engineering and delivery functions, a model commonly adopted by software and analytics companies.

Increasing customer numbers and presence in 27 countries indicate strong market traction and product-market fit across multiple sectors and geographies. The company’s diversified sector exposure reduces dependency on any single vertical, offering investors attractive long-term growth potential and resilience through economic cycles.