Honda will be one of the major sponsors of the Los Angeles Olympics

June 02, 2025 12:05 PM PDT | By EODHD

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Honda will be one of the major sponsors of the Los Angeles Olympics — Image source: Kalkine Media

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[Aerial view of Los Angeles Memorial Coliseum in Exposition Park] DutcherAerials/iStock Unreleased via Getty Images Honda Motor (NYSE:HMC [https://seekingalpha.com/symbol/HMC]) announced on Monday that it will be a Founding Partner of the LA28 Olympic and Paralympic Games. The company will also serve as the Official Automotive Partner of Team USA, supporting the United States Olympic and Paralympic teams during the LA28 Games and upcoming Olympic and Paralympic Winter Games Milano Cortina 2026. Toyota Motor (TM [https://seekingalpha.com/symbol/TM]) decided not to renew its top-tier sponsorship deal with the IOC after the 2024 Olympics, opening up a spot for a major auto partner with Team USA. Honda (NYSE:HMC [https://seekingalpha.com/symbol/HMC]) CEO Kazuhiro Takizawa noted that the Japanese automaker established its first U.S. operation in Los Angeles over 65 years ago.

Financial terms of the founding partner selection were not announced. Honda (HMC [https://seekingalpha.com/symbol/HMC]) joins Delta Air Lines (DAL [https://seekingalpha.com/symbol/DAL]) and Comcast (CMCSA [https://seekingalpha.com/symbol/CMCSA]) as LA28’s founding partners. The group is expected to lead the way in covering the estimated $2.5 billion in corporate sponsorship needed to stage the first Summer Games held in the United States since 1996. Shares of Honda (HMC [https://seekingalpha.com/symbol/HMC]) swung 1.5% lower on Monday, but are still up more than 5% on a year-to-date basis. MORE ON HONDA MOTOR * Honda Earnings: Hybrids Deliver, But Tariffs And EV Delays Weigh Heavily [https://seekingalpha.com/article/4787118-honda-earnings-hybrids-deliver-but-tariffs-and-ev-delays-weigh-heavily] * Honda Motor Co., Ltd.

2025 Q4 - Results - Earnings Call Presentation [https://seekingalpha.com/article/4786220-honda-motor-co-ltd-2025-q4-results-earnings-call-presentation] * Honda Motor Co., Ltd. (HMC) Q4 2025 Earnings Call Transcript [https://seekingalpha.com/article/4786182-honda-motor-co-ltd-hmc-q4-2025-earnings-call-transcript] * Japan's Honda scales back EV investments, shifts focus to hybrid vehicles [https://seekingalpha.com/news/4450316-japans-honda-scales-back-ev-investments-shifts-focus-to-hybrid-vehicles] * Honda delays a large electric vehicle investment in Canada [https://seekingalpha.com/news/4447291-honda-delays-a-large-electric-vehicle-investment-in-canada]

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