Cheerios maker General Mills forecasts weak annual profit

June 25, 2025 11:23 AM PDT | By EODHD

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Cheerios maker General Mills forecasts weak annual profit — Image source: Kalkine Media

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STORY: Economic uncertainty has hit the Pillsbury Doughboy. Pillsbury parent General Mills forecast annual profit below expectations on Wednesday, due to weak demand for its snacks and cereals. U.S. President Donald Trump's shifting tariff policies have weighed on consumer spending, challenging General Mills' efforts to drum up sales. The company - which also owns Cheerios, Haagen-Daas and Betty Crocker - has been trying to boost demand through new products.

Those include a fresh version of its Blue Buffalo pet food, as consumer demand rises for minimally processed pet food and treats. But analysts expect investments in marketing and acquisitions to take a toll on margins. Meanwhile, the company's CEO said the economic backdrop is likely to remain "volatile," with consumers pressured by "widespread uncertainty from tariffs, global conflicts, and changing regulations." Shares of General Mills shed roughly 4% in Wednesday morning trading. Related Videos 02:20 Trump's tax bill: White House touts economic growth potential Yahoo Finance Video • 6 minutes ago 03:41 Nvidia posts record close, Nasdaq rises Yahoo Finance Video • 20 minutes ago 03:20 Nasdaq, S&P 500 close near highs as 'top-heavy market' persists Yahoo Finance Video • 33 minutes ago 02:50 Micron posts Q3 earnings beat, issues upbeat Q4 outlook Yahoo Finance Video • 45 minutes ago View Comments

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