Giza launches ARMA agents to enhance DeFi personalization with protocol toggles

March 10, 2025 04:53 AM PDT | By Invezz
 Giza launches ARMA agents to enhance DeFi personalization with protocol toggles
Image source: Invezz

Giza, led by CEO Renç “Wrench” Korzay, has introduced “ARMA agents” to enhance personalization in decentralized finance (DeFi).

By introducing ARMA agents equipped with protocol toggles, Giza aims to eliminate the longstanding tension between generic strategies and technical complexity, making DeFi accessible to a broader audience.

ARMA: Giza’s flagship agents easing DeFi investment

According to Korzay, DeFi users have for years faced an unenviable choice: rely on one-size-fits-all strategies that fail to meet individual needs or dive into the daunting world of technical intricacies to customize their financial approaches.

This dichotomy has largely confined DeFi to a niche of tech-savvy enthusiasts, with Korzay noting that the lack of personalization has been a significant barrier.

Giza’s solution shifts the paradigm by placing personalized agents at the forefront, allowing users to tailor their DeFi experience without wrestling with overwhelming complexity.

At the heart of Giza’s innovation is ARMA, Giza’s flagship agent, which Korzay showcased as a game-changer.

Launched on January 26, 2025, on the Base network, Korzay’s personal ARMA has been autonomously compounding stablecoins and harvesting ecosystem rewards ever since. Korzay described how it operates seamlessly in the background—whether he’s “touching grass, sleeping, or spending time with loved ones”—delivering profits without requiring constant oversight.

The introduction of personalization, accessible through a simple toggle menu, lets users dictate which protocols their agent engages with, all with a single signature to activate.

As if that is not enough, Korzay also demonstrated how ARMA users can now enable or disable specific DeFi protocols—like flipping a switch—without navigating convoluted interfaces or signing multiple transactions.

This abstraction relegates protocols to backend infrastructure, transforming them from user destinations into silent components of a broader system.

With such innovative features, the ARMA agent emerges as the sole user-friendly interface, stripping away complexity while preserving control.

As Korzay put it, “The beauty of it is in the simplicity of it,” a sentiment that underscores Giza’s mission to democratize DeFi.

A win for DeFi users

Giza’s innovative approach carries profound implications for users and the broader DeFi market.

For users, sophisticated financial strategies become attainable without the need to decipher underlying mechanisms.

Protocols benefit from frictionless user acquisition, as the removal of UX barriers opens the door to wider adoption.

The broader market stands to gain, too, with Korzay emphasizing improved capital efficiency and diversity. He pointed out that protocols with robust health parameters will naturally rise to prominence as agentic users gravitate toward them, fostering a healthier DeFi ecosystem. This, he argued, marks the dawn of “user-centric Web3,” where finance adapts to people rather than the other way around.

Notably, Giza’s announcement has already sparked conversation within the DeFi community. An X user dubbed Shadow Holder praised the progress but called for enhancements, such as integrating more MorphoLabs vaults (e.g., Gauntlet USDC Core, Steakhouse USDC) and Sky Ecosystem’s sUSDS on Base. They also urged features like auto-reinvestment of rewards and the ability to add or withdraw funds without deactivating agents.

Korzay responded swiftly, confirming that auto-compounding would soon be a user-controlled option and that “topping up” functionality was in development, signaling Giza’s commitment to evolving alongside its users.

With ARMA agents, Giza is not only simplifying decentralized finance (DeFi) but redefining it as a personalized, user-driven experience, potentially setting a new standard for the industry.

The post Giza launches ARMA agents to enhance DeFi personalization with protocol toggles appeared first on Invezz


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