Fifth Third Secured Card Broadens Economic Access for 48,000+ Customers, and Counting

March 19, 2025 11:00 PM AEDT | By 3BL
 Fifth Third Secured Card Broadens Economic Access for 48,000+ Customers, and Counting
Image source: Kalkine Media

CINCINNATI, March 19, 2025 /3BL/ - Today, Fifth Third (NASDAQ: FITB) graduated another 3,900 customers through its Fifth Third Secured Card program, which has now helped more than 48,000 customers boost their credit scores and bolster their financial stability since its inception in 2019. Fifth Third Secured Card graduates automatically upgrade to the Bank’s flagship 1.67% Cash/Back Card, earning unlimited 1.67% cash back on purchases with no annual fee, while enjoying a lower purchase APR.

Fifth Third’s Secured Card program is designed to help customers who want to build or repair credit establish a positive credit history. Building and maintaining good credit can unlock many benefits for future borrowing, like qualifying for lower interest rates on mortgages and auto loans.

This spring’s graduates are leaving the program with improved credit and the potential for broader financial access:

  • Customers who entered the program with no FICO score had an average FICO score of 729 at graduation.
  • Customers who entered the program with a credit score increased their FICO score from 627 to 721 on average at graduation.
  • More than 50% of the graduates are receiving a credit limit increase.

"Establishing good credit is a crucial step towards financial stability," said Heather Chu, Head of Credit Card & Personal Lending Product at Fifth Third. "Whether you're opening your first credit card or rebuilding your credit, Fifth Third’s Secured Card can help you create a positive credit history. Today’s graduates have built a strong foundation that can ultimately support long-term wealth and financial wellness."

This year, Fifth Third’s Secured Card program is accelerating from bi-annual to quarterly cycles and anticipates graduating more than 17,000 customers. Customers graduate from Fifth Third’s Secured Card program after meeting key credit criteria like establishing a history of on-time payments over a period of 12 months. Upon graduation, customers are automatically given a 1.67% Cash/Back Card account, and any existing balance is transferred to the new account. The hold on the security deposit funding the Secured Card credit limit is then released, making that money available to the customer.

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About Fifth Third

Fifth Third is a bank that’s as long on innovation as it is on history. Since 1858, we’ve been helping individuals, families, businesses and communities grow through smart financial services that improve lives. Our list of firsts is extensive, and it’s one that continues to expand as we explore the intersection of tech-driven innovation, dedicated people and focused community impact. Fifth Third is one of the few U.S.-based banks to have been named among Ethisphere’s World’s Most Ethical Companies® for several years. With a commitment to taking care of our customers, employees, communities and shareholders, our goal is not only to be the nation’s highest performing regional bank, but to be the bank people most value and trust.

Fifth Third Bank, National Association is a federally chartered institution. Fifth Third Bancorp is the indirect parent company of Fifth Third Bank and its common stock is traded on the NASDAQ® Global Select Market under the symbol "FITB." Investor information and press releases can be viewed at www.53.com. Deposit and credit products provided by Fifth Third Bank, National Association. Member FDIC.

CONTACT

Sophie Isherwood (Media Relations) 
[email protected]

Matt Curoe (Investor Relations) 
[email protected] | 513-534-2345


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