Terms Beginning With 'm'

Market Share

  • January 17, 2020
  • Team Kalkine

Every company operates in some or the other industry and contributes to some part of the target market by offering its products and services to the customers. In general terms, market share of a company refers to the portion of that company within the total sales in the market where the company operates. Market share of a company can be calculated as the company's sales over the period divided by the total sales of the industry over the same period.         

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