AJ Bell Plc is a UK’s largest publicly traded online investment options provider, which was formed by Andy Bell and Nicholas Littlefair in 1995. It is formerly known as AJ Bell Holding Ltd. AJ Bell aims to help its customers in investing in a range of assets that can help them to live their desired life by making the process of investment as easy as possible and helping them by providing access to the products that can fulfill their needs and provide easy-to-use website with high-value and lo- pricing structure. AJ Bell got listed on London Stock Exchange in 2018 and entered the FTSE 250 in March 2019.
The company operates through two major platforms: AJ Bell Investcentre and AJ Bell Youinvest. The AJ Bell Investcentre is a platform that is engaged in providing a range of products, services, investment solutions, and online tools to financial advisors and wealth managers that help them to manage their retail customer’s portfolio. Its products include Retirement investment account, General investment account, Self-invested personal pension, AJ Bell funds, individual saving account, managed portfolio service, and retirement portfolio services.
AJ Bell Youinvest provides investment solutions through its in-house funds, readymade portfolios, and guidance, directly to retail customers. Further, it has launched cash saving solutions. Additionally, AJ Bell also provides non-platform services which include AJ Bell platinum, AJ Bell media, White label SIPP administration, and AJ Bell securities stock broking. AJ Bell platinum offers adviser-led and direct-to-customer pension administration services to SIPP and SSAS account holders. AJ Bell media publishes a share magazine and other investment content. AJ Bell securities stock broking offers dealing, settlement and custody services to institutional investment businesses. The dedicated team can attend to both retail and institutional size orders and has direct access to the markets.
In April 2021, the company added Aquis Stock Exchange (AQSE) to its online trading platform, which would allow it access 90 listed companies. The customers will have a greater choice while investing. The companies will be available to the investors through AJ Bell Youinvest. For those who avail services of a financial adviser, they can get access through AJ Bell Investcentre.
AJ BELL PLC 4 Exchange Quay M5 3EE United Kingdom
0345 40 89 100