AUS
NZ
UK
CA
USA
FRA
GER
ESP
ITA
NLD
PRT
SWE
GRC
IND
POL
BRA
ZAF
RUS
CHN
UAE
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Key Insights
- Q-Commerce: 68% of FMCG leaders expect significant revenue growth from Q-Commerce while balancing it with traditional Kirana networks.
- Kirana Stores: 60% predict that kiranas will have no negative impact due to Q-Commerce since brands will deepen their collaboration with kirana stores to protect their stronghold.
- AI in FMCG: 58% prioritize AI adoption to boost sales productivity, while 52% focus on enhancing product launch execution.
- Rural Expansion: 56% highlight semi-urban and rural markets as primary growth drivers for 2025.
- eB2B Channels: 62% of brands suggest developing in-house eB2B channels to enhance distributor and retailer engagement.
Call to Action
The India FMCG Outlook 2025 report, recommends actionable steps such as adopting unified platforms for executing Route-to-Market, assessing your AI readiness, running pilot programs with scalable AI solutions, and creating in-house eB2B channels to build close collaboration with distributors and retailers.
About BeatRoute
BeatRoute is the world’s only goal-driven sales enablement platform tailored for retail businesses. What sets it apart is its unique technology that enables companies to define their objectives within the platform and guide their sales teams, distributors, retailers, and channel influencers to achieve them. The platform is being used by 200+ enterprise brands, including Colgate, Perfetti Van Melle, Valvoline, Hero MotoCorp, and JSW Paints to achieve their sales goals.
To access the full report, please visit https://beatroute.io/india-fmcg-outlook-report/
BeatRoute is the world’s only goal-driven sales enablement platform tailored for retail businesses. What sets it apart is its unique technology that enables companies to define their objectives within the platform and guide their sales teams, distributors, retailers, and channel influencers to achieve them. The platform is being used by 200+ enterprise brands, including Colgate, Perfetti Van Melle, Valvoline, Hero MotoCorp, and JSW Paints to achieve their sales goals.
To access the full report, please visit https://beatroute.io/india-fmcg-outlook-report/