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Services and Manufacturing Capabilities of Australia’s Favourite Consumer Brand- Pental Limited

  • December 23, 2019 01:08 PM AEDT
  • Team Kalkine
Services and Manufacturing Capabilities of Australia’s Favourite Consumer Brand- Pental Limited

A renowned brand, Pental Limited (ASX: PTL) produces and distributes a wide range of home care and personal care products across Australia, New Zealand, and Asia. The age-old Pental tradition of offering superior quality products continues with relentless product innovation and enhancements.

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PTL is a firm believer in the concept that it refers to as ‘Partnership Excellence', wherein the Company’s people, process, and profit work collectively to build a best-fitting strategy to return real results- to consumers, businesses and shareholders alike.

To read about the extensive range of Pental products, READ HERE.

Let us understand the services that Pental offers and acquaint ourselves with its manufacturing capabilities-

Pental’s Services- The established full-service distributor

PTL has a diverse portfolio of iconic Australian brands and is well versed to adapt to dynamic operating environments, shift brands to a higher level of performance, and deliver value to consumers. It is a deep-rooted full-service distributor and has a devoted team which thrives to manage delivery to retailers, product launches and ensure overall brand success.

The Company primarily provides three services-

  • Marketing & Sales
  • Warehousing & Logistics
  • Financial Administration

Marketing and Sales

PTL is synonymous with innovation. Marketing and sales driven team ensures that the innovations are bolstered by seamless execution. For the same, the team works extensively towards brand & product management; market sizing & feasibility study; field sales & merchandising; and Data analysis and sales forecasting using channels such as Grocery, Pharmacy, Retail, Hardware, E-commerce, and Food service.

Warehousing & Logistics

PTL’s collective negotiating power accelerates ideal supply chain savings. It has a reliable, high-tech storage facility. Being upfront with advancing technology, the Company uses Electronic Data Interchange with other modules for major customers; provides supply chain management, and third-party warehousing facility in NZ. PTL also helps in providing optimised paths & intelligent top-up/ put-away routines.

Financial Administration

Generating profits and fair justice to stakeholders is a common aim across all businesses. Pental manages numbers well to ultimately drive profit growth. It is supported by a robust Enterprise Resource Planning system which uses Comprehensive performance reporting and Cost modelling review to cater to the efficient financial administration.

Pental’s Manufacturing Capabilities- Extensive experience at all phases

(Source: PTL Website)

A manufacturer and powerhouse of ANZ’s most-loved brands, PTL has a Contract Manufacturing division, which aims to manufacture products befitting company specifications for private label/ store brand. The manufacturing facility is in Shepparton and to meet customer requirements, PTL’s facilities can operate constantly – 24*7.

The experience across every phase of the process facilitates PTL to offer total solutions to clients- right from entry-level product development, technical support, packaging, quality control to distribution. The Company has been supplying extensively to top retail/supermarket stores and pharmacies with their private label needs. The fully integrated supply chain enables PTL to closely monitor and control the flow of materials.

In FY19, progressing its value generation strategy, PTL entered into an arrangement to supply Pears and Country Life Tradie Soap to Australia’s largest pharmacy retail chain, Chemist Warehouse.

The Company has been-

  • Offering a full range of branded amenities that captures the beauty of nature and the countryside, while ensuring quality delivery.
  • Supplying to the hotel industry for over two decades with both a Washroom/Laundry Range and a Guest Amenities Range of products.
  • Manufacturing customised Hotel Soap for several motels, hotels and resort chains where it supplies a wide range of packaging variants- Boxed, Loose (unwrapped) as well as Flow Wrap (plastic).

PTL has worked with MNC’s across many years. The successful addition of Duracell distributorship (the three-year strategic partnership) to the Pental brands was instrumental in achieving 2019 results.

So, what sets Pental apart from the growing competition in the consumer market? The answer is simple- its efficiency and flexibility. Moreover, the varied range of products and innovative packaging designs illustrates that PTL is well-resourced for a rapid turn-around. A selection of production line capacities leverages PTL to accommodate a variety of minimum run sizes.

Stock Price Information

The PTL stock positively built the investor sentiment as on 23 December 2019. It was priced at $0.320 and traded up by 3.226% (AEDT: 12:53 pm) relative to the last market close. The YTD return is 14.81% and the one-year return is 8.77%.


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