Selikoff's presentation will focus on the importance of building strong relationships with suppliers and effective negotiation for better terms and pricing. "Consumers today seek affordability and quality. Building robust supplier relationships is the key to achieving both," Selikoff noted.
During his keynote, Selikoff will shed light on the concept of 'guanxi,' a Chinese term that encompasses more than just business relationships, to include respect, support, networking, and partnership. "Developing mutually beneficial 'guanxi' with your Chinese suppliers naturally leads to cost savings and favorable terms," Selikoff explained. He will provide methods of developing guanxi, and mistakes to avoid.
Strong supplier relationships have far-reaching benefits, impacting the entire product line and supply chain, benefiting suppliers, retailers, and consumers alike. In these challenging economic times, such successes are a win that everyone can celebrate.
The COCREATE Conference is scheduled to take place at Resorts International in Las Vegas on September 7th and 8th.
**About Alibaba.com**
Launched in 1999, Alibaba.com is a leading platform for global business-to-business (B2B) e-commerce that serves buyers and suppliers from over 190 countries around the world. It is engaged in services covering all aspects of commerce, including providing businesses with tools that help them reach a global audience for their products and helping buyers discover products, find suppliers and place orders online fast and efficiently. Alibaba.com is part of Alibaba International Digital Commerce Group.
**About Steven Selikoff**
Steven Selikoff is a serial entrepreneur with a track record of developing innovative products sold both in physical retail stores and online. He previously served as the Global Business Manager for Microsoft Worldwide Retail Sales & Marketing and has lectured worldwide, sharing his expertise in product development and sales strategies. He is the founder of the Product Development Academy, dedicated to teaching entrepreneurs how to create, manufacture, and sell unique products.
For media inquiries or interview requests with Steven Selikoff, please contact: [email protected]
Steven Selikoff
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