Marketing is not less than the backbone of any business. And it’s the most dynamic industry as well. Thus, small businesses need to be extra cautious and creative to get an upper hand. To help us understand the intricacies of the sector better, today we have a special guest on our show.
Ready Set Marketing: It is a centralised marketing platform for small businesses, built for and by marketers. It is an all-in-one marketing platform for modern-day marketers. They are on a mission to make marketing technology simple and accessible for small businesses.
Safiya is the founder of Ready Set Marketing. She is a marketing, tech, and SaaS specialist. She began her career working as a marketing consultant. Safiya noticed drawbacks and inefficiencies in a range of processes, noticing that the current marketing technology solutions hosted a heap of loopholes and operational challenges.
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