Why is Gwyneth Paltrow creating a buzz in NFT world?

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  • NFTs of famous celebs never fail to create a buzz in the crypto market
  • A web 3.0 streetwear project Ikusa NFT has also launched assets, which are trading on OpenSea
  • However, new NFT launches are finding it tough to replicate the success of artists like Beeple

Non-fungible tokens (NFTs) never fail to make a splash – especially when they are associated with famous celebrities like Madonna, Coco Gauff or Snoop Dogg. Even Keanu Reeves was lately in news for his support for NFT artists.

While the NFTs of Madonna and Gauff are almost done and dusted, new participants are making their way in this space. Hereunder are two trending developments, which seem to be adding more glam and glitz to the NFT space.

Gwyneth Paltrow and NFT

On her Twitter account, actress Gwyneth Paltrow has been endorsing the NFT collection of the World of Women (WoW) project. In March this year, the academy award recipient posted about giving away “allow list spots”, which was to celebrate WoW’s new collection called WoW Galaxy.

Paltrow’s Twitter account’s profile picture is also an NFT from the WoW collection. Her past tweets on cryptos and NFTs suggest she is a supporter of the digital assets revolution which is underway.

It was also reported earlier this year that Gwyneth Paltrow was one of the celebrities, besides Justin Bieber and Ashton Kutcher, to pick stake in a crypto-focused startup MoonPay.



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