By - Ipsita Sarkar
- The current content ecosystem is dominated by advertisement revenue, which adds to constraints instead of encouraging creativity.
- Contentos’ blockchain protocol creates a “decentralized global content ecosystem” that can maintain the rights and value of tradable content.
- At the time of writing, COS coin was trading at US$ 0.027310.
Our future is rapidly moving towards blockchain-led decentralization, be it the internet, currency or organizational structure. The digital content industry, too, is undergoing a similar paradigm shift where ownership of original content remains with the author while distributing or trading it via a peer-to-peer network. Contentos is one such blockchain platform working towards creating a “decentralized global content ecosystem” that can maintain the rights and value of tradable content.
COS is the native token of Contentos and operates on the Ethereum network. The token was trading at US$ 0.027310 (12:52 am EDT) on December 10, up over six per cent in the last 24-hours, as per details on CoinMarketCap.
Led by a ‘nonprofit foundation’, Contentos is a blockchain protocol allowing content and NFT creators, consumers, and advertisers to come together on a decentralized to create a “unique” content business model.
Video creators can upload their pieces on COS.TV to generate revenue via video mining, NFT sales, etc.
The platform has also partnered with social media platforms like LiveMe, Cheez, and PhotoGrid.
As per a statement on its official site in September, COS.TV reported 3 million active users and a 231 per cent jump in visits in the past five months.
The current content ecosystem is dominated by advertisement revenue, which adds to constraints instead of encouraging creativity. The lion’s share of the rewards is generally consumed by the advertisers or those commissioning the content pieces.
Decentralized platforms like Contentos allow both creators and users to benefit via blockchain-enabled smart contracts that let the creator reap the rewards based on usage. Users or buyers can directly pay for the content via smart contracts. Creators and advertisers also have the option of enhancing collaboration via agreements.
The pricing of a product is determined by AI-based algorithms and recorded on the public blockchain, generating an immutable credit system. Contents protocol also enables “quick and comprehensive access to copyright information”.
Also Read: Top cryptos by market cap that ruled in 2021
Image source: Pixabay
COS coin’s current supply is over 9.95 billion, with more than 3.63 billion in circulation.
At the time of writing, COS coin was trading at US$ 0.027310.
The decentralization theme is likely to rule the coming years. Beginning 2022, we may see widescale adoption of blockchain technology, which may contribute towards COS coin's value appreciation.
Given the public momentum in cryptocurrencies, COS coin may hit US$0.040 in 2022. However, a bear run in crypto markets may result in its value plunging.